/* Emma Safronova — Portfolio V5 · Swiss editorial */
:root{
  --bg:#F5F6F7; --surface:#FFFFFF; --raised:#ECEEF1; --ink:#15171A; --muted:#545B65; --line:#DADDE1; --ctl:#BEC2C8;
  --accent:#2949BB; --accent-hover:#1F3A9A; --on-accent:#FFFFFF; --media:#0C0D0F;
  --dark:#15171A; --on-dark:#F5F6F7; --on-dark-muted:#B6BBC4; --dark-line:#33373D;
  --display:"Inter Tight","Inter","Noto Sans Armenian","Helvetica Neue",Arial,sans-serif;
  --body:"Inter","Noto Sans Armenian","Helvetica Neue",Arial,sans-serif;
  --wrap:1280px; --gut:clamp(16px,4vw,48px); --r:8px; --hh:68px;
  color-scheme:light;
}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]){
  --bg:#131518; --surface:#1A1D21; --raised:#22262B; --ink:#F2F3F5; --muted:#B6BBC4; --line:#2C3036; --ctl:#46494E;
  --accent:#9BB2FF; --accent-hover:#B9C9FF; --on-accent:#131518; --media:#0A0B0D;
  --dark:#0C0D0F; --on-dark:#F2F3F5; --on-dark-muted:#B6BBC4; --dark-line:#2C3036; color-scheme:dark}}
:root[data-theme="dark"]{
  --bg:#131518; --surface:#1A1D21; --raised:#22262B; --ink:#F2F3F5; --muted:#B6BBC4; --line:#2C3036; --ctl:#46494E;
  --accent:#9BB2FF; --accent-hover:#B9C9FF; --on-accent:#131518; --media:#0A0B0D;
  --dark:#0C0D0F; --on-dark:#F2F3F5; --on-dark-muted:#B6BBC4; --dark-line:#2C3036; color-scheme:dark}

*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:calc(var(--hh) + 16px);-webkit-text-size-adjust:100%}
body{margin:0;background:var(--bg);color:var(--ink);font:400 17px/1.6 var(--body);-webkit-font-smoothing:antialiased;overflow-x:hidden}
body.locked{overflow:hidden}
img,video{display:block;max-width:100%}
a{color:inherit}
h1,h2,h3,h4{margin:0;font-family:var(--display);font-weight:600;letter-spacing:-.022em;line-height:1.08;text-wrap:balance}
p{margin:0}
ul,ol,dl{margin:0;padding:0}
button{font:inherit;color:inherit}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:4px}
.wrap{max-width:var(--wrap);margin:0 auto;padding-inline:var(--gut)}
.sr{position:absolute!important;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.skip{position:absolute;left:12px;top:-60px;z-index:200;background:var(--ink);color:var(--bg);padding:10px 14px;border-radius:6px;text-decoration:none}
.skip:focus{top:12px}
.kicker{font-size:15px;font-weight:600;color:var(--accent);margin-bottom:14px}
.sub{color:var(--muted)}

/* header */
.top{position:sticky;top:0;z-index:50;background:color-mix(in srgb,var(--bg) 94%,transparent);border-bottom:1px solid var(--line);-webkit-backdrop-filter:saturate(1.2) blur(10px);backdrop-filter:saturate(1.2) blur(10px)}
.bar{height:var(--hh);display:flex;align-items:center;gap:24px}
.mark{font:700 19px/1 var(--display);letter-spacing:-.02em;text-decoration:none;white-space:nowrap;margin-right:auto}
.mark span{color:var(--accent)}
.nav{display:flex;gap:26px;font-size:15px;font-weight:500}
.nav a{text-decoration:none;color:var(--muted);padding:6px 0;border-bottom:2px solid transparent;transition:color .15s,border-color .15s;white-space:nowrap}
.nav a:hover{color:var(--ink)}
.nav a.on{color:var(--ink);border-bottom-color:var(--accent)}
.tools{display:flex;align-items:center;gap:10px}
.langs{display:inline-flex;border:1px solid var(--ctl);border-radius:8px;overflow:hidden;height:40px}
.langs button{border:0;background:transparent;padding:0 10px;min-width:40px;font-size:13px;font-weight:600;color:var(--muted);cursor:pointer}
.langs button+button{border-left:1px solid var(--ctl)}
.langs button[aria-pressed="true"]{background:var(--ink);color:var(--bg)}
.icon{width:40px;height:40px;border-radius:8px;border:1px solid var(--ctl);background:transparent;display:inline-grid;place-items:center;cursor:pointer}
.icon svg{width:18px;height:18px;fill:none;stroke:currentColor;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round}
.theme .sun{display:none}
:root[data-theme="dark"] .theme .sun{display:block}:root[data-theme="dark"] .theme .moon{display:none}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]) .theme .sun{display:block}:root:not([data-theme="light"]) .theme .moon{display:none}}
.menu-btn{display:none}
.mnav{border-top:1px solid var(--line);background:var(--bg)}
.mnav nav{display:grid;padding-block:8px 16px}
.mnav a{padding:14px 0;border-bottom:1px solid var(--line);text-decoration:none;font-size:18px;font-weight:500}
.mnav a.on{color:var(--accent)}
@media (max-width:999px){.nav{display:none}.menu-btn{display:inline-grid}}
@media (min-width:1000px){.mnav{display:none!important}}
@media (max-width:420px){.bar{gap:10px}.mark{font-size:17px}.langs button{min-width:34px;padding:0 6px}.tools{gap:6px}}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:50px;padding:0 22px;border-radius:8px;font:600 16px/1 var(--body);text-decoration:none;cursor:pointer;border:1px solid transparent;transition:background .15s,border-color .15s,color .15s}
.btn.primary{background:var(--accent);color:var(--on-accent)}
.btn.primary:hover{background:var(--accent-hover)}
.btn.ghost{border-color:var(--ctl);color:var(--ink);background:transparent}
.btn.ghost:hover{border-color:var(--ink)}
.btn.light{background:var(--on-dark);color:var(--dark)}
.btn.light:hover{background:#fff}
.chip{display:inline-flex;align-items:center;gap:8px;min-height:40px;padding:0 14px;border-radius:8px;border:1px solid var(--ctl);background:transparent;font-size:14px;font-weight:600;cursor:pointer}
.chip:hover{border-color:var(--ink)}
.chip[disabled]{opacity:.4;cursor:default}

/* hero */
.hero{padding-top:clamp(40px,7vw,88px)}
.hero h1{font-size:clamp(40px,6.2vw,92px);line-height:1;letter-spacing:-.035em;max-width:15ch}
.hero-row{display:grid;grid-template-columns:minmax(0,1.4fr) auto;gap:var(--gut);align-items:end;margin-top:clamp(22px,3vw,36px)}
.lede{font-size:clamp(17px,1.45vw,21px);line-height:1.5;color:var(--muted);max-width:58ch}
.actions{display:flex;flex-wrap:wrap;gap:12px}
@media (max-width:860px){.hero-row{grid-template-columns:1fr;align-items:start}}
.reelwrap{margin-top:clamp(28px,4vw,48px)}
.reel{position:relative;margin:0;aspect-ratio:16/9;border-radius:var(--r);overflow:hidden;background:var(--media)}
.reel video{width:100%;height:100%;object-fit:cover}
.bigplay{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);white-space:nowrap;display:inline-flex;align-items:center;gap:12px;border:0;border-radius:999px;background:rgba(255,255,255,.95);color:#15171A;padding:14px 22px 14px 16px;font-weight:600;cursor:pointer}
.pi{width:34px;height:34px;border-radius:50%;background:#15171A;position:relative}
.pi::after{content:"";position:absolute;left:13px;top:10px;border-left:11px solid #fff;border-top:7px solid transparent;border-bottom:7px solid transparent}
.reelbar{display:flex;flex-wrap:wrap;align-items:center;gap:12px 20px;padding:14px 0;border-bottom:1px solid var(--line)}
.reelcap{font-weight:600;font-size:15px}
.tc{font-variant-numeric:tabular-nums;color:var(--muted);font-size:14px}
.rctl{margin-left:auto;display:flex;gap:8px;flex-wrap:wrap}
.chip .ic{width:14px;height:14px;display:inline-block;background:currentColor;-webkit-mask:var(--m) center/contain no-repeat;mask:var(--m) center/contain no-repeat}
.ic-pause{--m:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 14 14'%3E%3Crect x='2' y='1' width='3.5' height='12'/%3E%3Crect x='8.5' y='1' width='3.5' height='12'/%3E%3C/svg%3E")}
.ic-play{--m:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 14 14'%3E%3Cpath d='M3 1l10 6-10 6z'/%3E%3C/svg%3E")}
.ic-snd{--m:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 14 14'%3E%3Cpath d='M1 5h3l4-3v10L4 9H1z'/%3E%3Cpath d='M10 4.5c1 .8 1 4.2 0 5M11.8 3c1.8 1.6 1.8 6.4 0 8' fill='none' stroke='black' stroke-width='1.3'/%3E%3C/svg%3E")}
.ic-mute{--m:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 14 14'%3E%3Cpath d='M1 5h3l4-3v10L4 9H1z'/%3E%3Cpath d='M10 5l3.5 4M13.5 5L10 9' stroke='black' stroke-width='1.3'/%3E%3C/svg%3E")}
.tagline{margin-top:20px;font:500 clamp(20px,2vw,28px)/1.3 var(--display);letter-spacing:-.015em;max-width:30ch}

/* impact */
.impact{padding-top:clamp(56px,7vw,96px)}
.kpis{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border-top:1px solid var(--ink)}
.kpi{padding:26px 28px 6px 0}
.kpi+.kpi{padding-left:28px;border-left:1px solid var(--line)}
.kpi b{display:block;font:600 clamp(48px,6vw,88px)/1 var(--display);letter-spacing:-.045em;font-variant-numeric:tabular-nums}
.kpi .l{display:block;margin-top:12px;font-weight:600;font-size:17px;line-height:1.35}
.kpi .c{display:block;margin-top:8px;color:var(--muted);font-size:15px;line-height:1.5;max-width:38ch}
@media (max-width:860px){.kpis{grid-template-columns:1fr}.kpi,.kpi+.kpi{padding:22px 0;border-left:0;border-bottom:1px solid var(--line)}}

/* sections */
.block{padding-top:clamp(84px,10vw,140px)}
.shead{display:grid;grid-template-columns:minmax(0,1.3fr) minmax(0,1fr);gap:20px var(--gut);align-items:end;margin-bottom:clamp(32px,4vw,52px)}
.shead h2{font-size:clamp(32px,4.2vw,60px)}
.shead>p,.brands-side p{color:var(--muted);max-width:48ch;justify-self:end}
@media (max-width:860px){.shead{grid-template-columns:1fr}.shead>p{justify-self:start}}

/* cards */
.cards{display:grid;gap:clamp(30px,3.4vw,48px) clamp(18px,2.2vw,32px)}
.cards.two{grid-template-columns:repeat(2,minmax(0,1fr))}
@media (max-width:720px){.cards.two{grid-template-columns:1fr}}
.card{display:flex;flex-direction:column;justify-content:flex-start;align-self:start;width:100%;text-align:left;padding:0;border:0;background:none;cursor:pointer;min-width:0;color:inherit;font:inherit}
.card .pic{position:relative;display:block;aspect-ratio:16/9;border-radius:var(--r);overflow:hidden;background:var(--media)}
.card .pic img,.card .pic video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.card .pic video{opacity:0;transition:opacity .35s}
.card .pic video.live{opacity:1}
.card .play{position:absolute;left:14px;bottom:14px;width:46px;height:46px;border-radius:50%;background:rgba(255,255,255,.94);display:grid;place-items:center;transition:background .15s}
.card .play::after{content:"";margin-left:4px;border-left:13px solid #15171A;border-top:8px solid transparent;border-bottom:8px solid transparent}
.card:hover .play,.card:focus-visible .play{background:#fff}
.card .dur{position:absolute;right:12px;bottom:14px;background:rgba(10,12,14,.72);color:#fff;font-size:13px;padding:4px 8px;border-radius:5px;font-variant-numeric:tabular-nums}
.card .meta{display:grid;gap:6px;margin-top:16px}
.card .fmt{font-size:14px;font-weight:500;color:var(--muted)}
.card .ttl{font:600 clamp(20px,1.8vw,26px)/1.18 var(--display);letter-spacing:-.018em}
.card:hover .ttl{color:var(--accent)}
.card .ds{color:var(--muted);font-size:15.5px;line-height:1.5}
.card .cr{font-size:14px}
.card .cr b{font-weight:600}
.card .cr span{color:var(--muted)}
.morelink{margin-top:clamp(36px,4vw,52px);padding-top:28px;border-top:1px solid var(--line);display:flex;justify-content:flex-end}

/* leadership */
.lead-sec .shead h2{max-width:20ch}
.case{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);gap:clamp(24px,4vw,64px);padding:clamp(32px,4vw,52px) 0;border-top:1px solid var(--ink);align-items:start}
.case+.case{border-top-color:var(--line)}
.case .num{font-size:14px;font-weight:600;color:var(--muted);font-variant-numeric:tabular-nums}
.case h3{font-size:clamp(26px,2.7vw,40px);margin-top:10px}
.case .ctx{margin-top:8px;color:var(--muted);font-size:15px}
.case .kpi2{display:flex;align-items:baseline;gap:14px;margin-top:22px;padding:16px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.case .kpi2 b{font:600 clamp(40px,4.4vw,64px)/1 var(--display);letter-spacing:-.04em;color:var(--accent)}
.case .kpi2 span{font-weight:600;font-size:16px;line-height:1.3}
.case .sum{margin-top:20px;font-size:17px}
.toggle{margin-top:22px;display:inline-flex;align-items:center;gap:10px;border:0;background:none;padding:8px 0;color:var(--accent);font-weight:600;font-size:16px;cursor:pointer}
.toggle .chev{width:10px;height:10px;border-right:2px solid currentColor;border-bottom:2px solid currentColor;transform:rotate(45deg) translateY(-3px);transition:transform .2s}
.toggle[aria-expanded="true"] .chev{transform:rotate(-135deg) translateY(-1px)}
.case .media{position:relative;aspect-ratio:16/9;border-radius:var(--r);overflow:hidden;background:var(--media)}
.case .media img,.case .media video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.case .media video{opacity:0;transition:opacity .35s}.case .media video.live{opacity:1}
.detail{grid-column:1/-1;display:grid;gap:28px;padding-top:8px}
.detail[hidden]{display:none}
.dgrid{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,240px),1fr));gap:22px 32px}
.dgrid h4,.svcd h4{font-size:15px;font-weight:600;font-family:var(--body);letter-spacing:0;margin-bottom:8px}
.dgrid p{color:var(--muted);font-size:15.5px;line-height:1.55}
.svcd{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,260px),1fr));gap:22px 32px;padding:24px;border-radius:var(--r);background:var(--surface);border:1px solid var(--line)}
.svcd ul{list-style:none}
.svcd li{position:relative;padding:6px 0 6px 18px;color:var(--muted);font-size:15px;line-height:1.5}
.svcd li::before{content:"";position:absolute;left:0;top:15px;width:8px;height:2px;background:var(--accent)}
.svcd .fm b{display:block;font-weight:600;color:var(--ink);font-size:15px}
.svcd .fm p{color:var(--muted);font-size:15px;margin:2px 0 10px}
.inreel{display:inline-flex;align-items:center;gap:8px;border:0;background:none;padding:0;color:var(--ink);font-weight:600;font-size:15px;cursor:pointer;text-decoration:underline;text-underline-offset:4px;text-decoration-color:var(--ctl)}
.inreel:hover{text-decoration-color:var(--ink)}
@media (max-width:900px){.case{grid-template-columns:1fr}.case .media{order:-1}}
.compact{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(18px,2.2vw,32px);padding-top:clamp(28px,3vw,40px);border-top:1px solid var(--line)}
.ccase{display:grid;grid-template-columns:150px minmax(0,1fr);gap:20px;align-content:start}
.ccase img{width:150px;aspect-ratio:4/3;object-fit:cover;border-radius:6px}
.ccase h3{font-size:clamp(21px,1.8vw,26px);margin-top:6px}
.ccase .ctx{color:var(--muted);font-size:14px;margin-top:4px}
.ccase .sum{margin-top:10px;font-size:15.5px;line-height:1.55}
.ccase .toggle{margin-top:10px}
.ccase .detail{padding-top:4px}
.ccase .detail p.body{color:var(--muted);font-size:15.5px}
@media (max-width:900px){.compact{grid-template-columns:1fr}}
@media (max-width:520px){.ccase{grid-template-columns:1fr}.ccase img{width:100%;aspect-ratio:16/9}}
.morecases,.process{margin-top:clamp(56px,6vw,88px)}
.morecases h2,.process h2{font-size:clamp(24px,2.4vw,34px)}
.morecases .sub,.process .sub{margin-top:10px;max-width:70ch}
.mc{margin-top:24px;border-top:1px solid var(--ink)}
.mrow{border-bottom:1px solid var(--line)}
.mrow>button{width:100%;display:grid;grid-template-columns:minmax(0,1fr) auto;gap:16px;align-items:center;text-align:left;border:0;background:none;padding:18px 0;cursor:pointer}
.mrow .h{font:600 clamp(18px,1.6vw,22px)/1.25 var(--display);letter-spacing:-.012em}
.mrow .ctx{display:block;font-size:14px;color:var(--muted);margin-top:3px;font-family:var(--body);font-weight:400;letter-spacing:0}
.mrow .chev{width:10px;height:10px;border-right:2px solid var(--muted);border-bottom:2px solid var(--muted);transform:rotate(45deg);transition:transform .2s;margin-right:6px}
.mrow>button[aria-expanded="true"] .chev{transform:rotate(-135deg)}
.mrow .detail{padding:0 0 24px;display:grid;grid-template-columns:minmax(0,1fr) minmax(0,260px);gap:24px}
.mrow .detail[hidden]{display:none}
.mrow .detail img{width:100%;aspect-ratio:16/10;object-fit:cover;border-radius:6px}
.mrow .detail .svcd{grid-column:1/-1}
@media (max-width:720px){.mrow .detail{grid-template-columns:1fr}}
.steps{list-style:none;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:24px;margin-top:28px}
.steps li{border-top:2px solid var(--accent);padding-top:16px}
.steps .n{font-size:14px;color:var(--muted);font-variant-numeric:tabular-nums}
.steps b{display:block;margin:4px 0 6px;font:600 20px/1.2 var(--display)}
.steps p{color:var(--muted);font-size:15px;line-height:1.5}
@media (max-width:900px){.steps{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:520px){.steps{grid-template-columns:1fr}}
.quote{margin:clamp(36px,4vw,56px) 0 0;max-width:34ch;font:500 clamp(22px,2.4vw,34px)/1.25 var(--display);letter-spacing:-.018em}

/* all work */
.jump{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:clamp(24px,3vw,40px)}
.jump a{display:inline-flex;align-items:center;min-height:40px;padding:0 14px;border-radius:999px;border:1px solid var(--ctl);text-decoration:none;font-size:14px;font-weight:500}
.jump a:hover{border-color:var(--ink)}
.genre{padding:clamp(36px,4vw,56px) 0;border-top:1px solid var(--ink)}
.ghead{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.05fr);gap:clamp(22px,3.5vw,56px);align-items:start}
.ghead .gnum{font-size:14px;font-weight:600;color:var(--muted)}
.ghead h1{font-size:clamp(28px,3vw,44px);margin-top:8px}
.ghead .fam{font-size:14px;color:var(--muted);margin-top:8px}
.ghead .gl{margin-top:14px;font-size:17px}
.ghead .gwhere{margin-top:12px;font-size:15px}
.ghead .gwhere b{font-weight:600}
.ghead .glead{margin-top:10px;font-weight:600}
.greel{display:grid;gap:10px}
.greel .gmedia{position:relative;display:block;width:100%;aspect-ratio:16/9;border-radius:var(--r);overflow:hidden;background:var(--media);border:0;padding:0;cursor:pointer}
.greel .gmedia img,.greel .gmedia video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.greel .gmedia video{opacity:0;transition:opacity .35s}.greel .gmedia video.live{opacity:1}
.greel .gmedia .play{position:absolute;left:14px;bottom:14px;width:46px;height:46px;border-radius:50%;background:rgba(255,255,255,.94);display:grid;place-items:center}
.greel .gmedia .play::after{content:"";margin-left:4px;border-left:13px solid #15171A;border-top:8px solid transparent;border-bottom:8px solid transparent}
.greel .gcap{display:flex;flex-wrap:wrap;gap:8px 18px;align-items:center;font-size:14px}
.greel .gcap .cap{color:var(--muted)}
.greel .gcap .full{border:0;background:none;padding:0;font-weight:600;color:var(--accent);cursor:pointer;font-size:14px}
@media (max-width:900px){.ghead{grid-template-columns:1fr}}
details.did{margin-top:20px;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
details.did summary{cursor:pointer;list-style:none;padding:14px 0;font-weight:600;display:flex;justify-content:space-between;align-items:center}
details.did summary::-webkit-details-marker{display:none}
details.did summary::after{content:"";width:9px;height:9px;border-right:2px solid var(--muted);border-bottom:2px solid var(--muted);transform:rotate(45deg);margin-right:6px;transition:transform .2s}
details.did[open] summary::after{transform:rotate(-135deg)}
details.did ul{list-style:none;padding-bottom:14px}
details.did li{padding:8px 0 8px 18px;position:relative;font-size:15.5px;line-height:1.5;color:var(--muted)}
details.did li::before{content:"";position:absolute;left:0;top:18px;width:8px;height:2px;background:var(--accent)}
details.did li b{color:var(--ink);font-weight:600}
.gextra{margin-top:clamp(24px,3vw,36px)}
.gextra .h4{font-size:15px;font-weight:600;font-family:var(--body);letter-spacing:0;margin-bottom:12px}
.imdb{list-style:none;border-top:1px solid var(--line)}
.imdb li{display:flex;justify-content:space-between;gap:16px;align-items:baseline;padding:14px 0;border-bottom:1px solid var(--line)}
.imdb a{text-decoration:none;font:600 clamp(18px,1.6vw,22px)/1.2 var(--display)}
.imdb a:hover{color:var(--accent)}
.imdb span{color:var(--muted);font-size:14px;text-align:right}
.locs{list-style:none;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:0 24px}
.locs li{border-top:1px solid var(--line);padding:14px 0 18px}
.locs b{display:block;font-weight:600;font-size:16px}
.locs span{color:var(--muted);font-size:14px;line-height:1.4}
@media (max-width:900px){.locs{grid-template-columns:repeat(2,minmax(0,1fr))}}
.gstat{display:flex;flex-wrap:wrap;align-items:baseline;gap:8px 20px;margin-bottom:18px}
.gstat b{font:600 clamp(48px,5vw,72px)/1 var(--display);letter-spacing:-.04em;color:var(--accent)}
.gstat span{font-weight:600;max-width:34ch}
.tvlogos{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:10px}
.tvlogos div{background:#101316;border-radius:6px;display:flex;align-items:center;justify-content:center;height:84px;padding:14px}
.tvlogos img{max-width:80%;max-height:70%;object-fit:contain}
.tvmore{margin-top:10px;color:var(--muted);font-size:14px}
@media (max-width:900px){.tvlogos{grid-template-columns:repeat(3,minmax(0,1fr))}}
.gworks{margin-top:clamp(28px,3vw,40px)}
.gworks .cards{grid-template-columns:repeat(auto-fill,minmax(min(100%,340px),1fr))}
.vgrid{display:grid;grid-template-columns:repeat(3,minmax(0,220px));gap:20px;margin-top:20px}
.vgrid .card .pic{aspect-ratio:9/16}
@media (max-width:620px){.vgrid{grid-template-columns:repeat(2,minmax(0,1fr))}}
.gworks .gw-h{font-size:15px;font-weight:600;font-family:var(--body);letter-spacing:0;margin-top:clamp(28px,3vw,40px)}

/* about */
.about{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.2fr);gap:clamp(24px,4vw,64px);align-items:start}
.about h1{font-size:clamp(34px,4.4vw,64px)}
.about-text{display:grid;gap:18px}
.about-text .big{font-size:clamp(18px,1.5vw,21px);line-height:1.55}
@media (max-width:900px){.about{grid-template-columns:1fr}}
.career{margin-top:clamp(56px,6vw,88px)}
.career h2,.facts h2{font-size:clamp(22px,2vw,28px)}
.career .sub{margin-top:12px;max-width:80ch}
.timeline{list-style:none;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));margin-top:26px;border-top:1px solid var(--ink)}
.timeline li{padding:22px 24px 6px 0;display:grid;gap:6px;align-content:start}
.timeline li+li{padding-left:24px;border-left:1px solid var(--line)}
.timeline .y{color:var(--accent);font-weight:600;font-size:14px;font-variant-numeric:tabular-nums}
.timeline b{font:600 clamp(22px,2vw,28px)/1.15 var(--display);letter-spacing:-.018em}
.timeline .r{font-weight:600;font-size:15px}
.timeline p{color:var(--muted);font-size:15px;line-height:1.5}
@media (max-width:860px){.timeline{grid-template-columns:1fr}.timeline li,.timeline li+li{padding:18px 0;border-left:0;border-bottom:1px solid var(--line)}}
.facts{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(0,1fr);gap:clamp(24px,4vw,64px);margin-top:clamp(48px,5vw,72px)}
.facts h2{margin-bottom:14px}
.facts h2+ul{margin-bottom:28px}
.facts dl{display:grid;grid-template-columns:150px minmax(0,1fr);gap:12px 20px;border-top:1px solid var(--line);padding-top:16px}
.facts dt{font-weight:600}
.facts dd{margin:0;color:var(--muted);font-size:15.5px}
.facts ul{list-style:none;border-top:1px solid var(--line)}
.facts ul li{padding:10px 0;border-bottom:1px solid var(--line);font-size:15.5px}
@media (max-width:860px){.facts{grid-template-columns:1fr}.facts dl{grid-template-columns:1fr;gap:2px}.facts dd{margin-bottom:10px}}

/* brands marquee */
.brands-side{display:grid;gap:14px;justify-items:end}
@media (max-width:860px){.brands-side{justify-items:start}}
.marquee{display:grid;gap:14px;overflow:hidden;padding-block:6px;-webkit-mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent);mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent)}
.mq-row{display:flex;width:max-content;gap:14px;animation:mq var(--dur,60s) linear infinite}
.mq-row.rev{animation-direction:reverse}
.marquee:hover .mq-row,.marquee.paused .mq-row{animation-play-state:paused}
.mq-row .lg{flex:none;width:200px;height:100px;border-radius:8px;background:#FFFFFF;border:1px solid var(--line);display:flex;align-items:center;justify-content:center;padding:18px 26px}
:root[data-theme="dark"] .mq-row .lg{background:#ECEEF1;border-color:transparent}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]) .mq-row .lg{background:#ECEEF1;border-color:transparent}}
.mq-row .lg img{max-width:100%;max-height:100%;object-fit:contain}
@keyframes mq{from{transform:translateX(0)}to{transform:translateX(calc(-50% - 7px))}}
.marquee.static{-webkit-mask-image:none;mask-image:none}
.marquee.static .mq-row{animation:none;flex-wrap:wrap;width:auto;justify-content:center;padding-inline:var(--gut)}
.marquee.static .mq-row .dup{display:none}
@media (max-width:620px){.mq-row .lg{width:150px;height:80px;padding:14px 18px}}

/* contact */
.contact{margin-top:clamp(84px,10vw,140px);background:var(--dark);color:var(--on-dark);padding-block:clamp(72px,9vw,128px)}
.contact .kicker{color:#9BB2FF}
.contact h1{font-size:clamp(44px,7vw,104px);letter-spacing:-.04em;line-height:.98;max-width:13ch}
.contact .lede{color:var(--on-dark-muted);margin-top:22px}
.contact .actions{margin-top:32px}
.doors{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:24px;margin-top:clamp(40px,5vw,64px);padding-top:28px;border-top:1px solid var(--dark-line)}
.doors .dlink{font:600 20px/1.3 var(--display);text-decoration:none;color:var(--on-dark)}
.doors .dlink:hover{color:#9BB2FF}
.doors p{color:var(--on-dark-muted);font-size:15px;margin-top:8px;max-width:46ch}
@media (max-width:760px){.doors{grid-template-columns:1fr}}
.direct{list-style:none;display:flex;flex-wrap:wrap;gap:14px 40px;margin-top:36px;padding-top:28px;border-top:1px solid var(--dark-line)}
.direct li{display:flex;flex-wrap:wrap;align-items:center;gap:6px 12px}
.direct .k{color:var(--on-dark-muted);font-size:14px}
.direct a{font-size:clamp(16px,1.5vw,19px);text-decoration:none;word-break:break-all}
.direct a:hover{text-decoration:underline;text-underline-offset:4px}
.mini{border:0;border-radius:6px;background:rgba(255,255,255,.12);color:var(--on-dark);font-size:13px;font-weight:600;padding:7px 12px;cursor:pointer}
.copied{font-size:13px;color:var(--on-dark-muted)}
.foot{padding-block:28px 40px;background:var(--dark);color:var(--on-dark-muted);font-size:14px;border-top:1px solid var(--dark-line)}
.foot .wrap{display:flex;flex-wrap:wrap;gap:10px 28px;justify-content:space-between}
.foot a{color:var(--on-dark);text-decoration:none}

/* viewer */
.viewer{position:fixed;inset:0;z-index:100;background:rgba(6,7,9,.92);display:grid;place-items:center;padding:clamp(10px,3vw,40px)}
.viewer[hidden]{display:none}
.vbox{width:min(1200px,100%);max-height:100%;display:flex;flex-direction:column;gap:14px;color:#F2F3F5}
.vhead{display:flex;gap:16px;align-items:flex-start;justify-content:space-between}
.vmeta{display:grid;gap:4px;min-width:0}
.vfmt{font-size:14px;color:#B6BBC4}
.vmeta h2{font-size:clamp(20px,2.2vw,30px)}
.vcr{font-size:14px;color:#B6BBC4}
.vclose{flex:none;border:1px solid #46494E;background:transparent;color:#F2F3F5;border-radius:8px;min-height:44px;padding:0 14px;font-weight:600;cursor:pointer}
.vclose:hover{border-color:#F2F3F5}
.vstage{position:relative;width:100%;aspect-ratio:16/9;max-height:calc(100vh - 220px);max-height:calc(100dvh - 220px);border-radius:8px;overflow:hidden;background:#000;margin-inline:auto}
.vstage.vert{aspect-ratio:9/16;width:auto;height:calc(100dvh - 220px);max-width:100%}
.vstage.wide{aspect-ratio:1920/804}
.vstage iframe,.vstage video{position:absolute;inset:0;width:100%;height:100%;border:0;background:#000}
.vfoot{display:flex;align-items:center;gap:12px;flex-wrap:wrap}
.vfoot .chip{border-color:#46494E;color:#F2F3F5;min-height:44px}
.vfoot .chip:hover{border-color:#F2F3F5}
.vcount{color:#B6BBC4;font-size:14px;font-variant-numeric:tabular-nums}
.vyt{margin-left:auto;margin-right:12px;color:#B6BBC4;font-size:14px}
.vyt[hidden]{display:none}

@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{transition:none!important}}
:lang(hy) h1,:lang(hy) h2{letter-spacing:-.01em}
:lang(hy) .hero h1{font-size:clamp(34px,5.2vw,76px);max-width:18ch}
:lang(ru) .hero h1{font-size:clamp(36px,5.6vw,84px);max-width:17ch}
:lang(hy) .contact h1,:lang(ru) .contact h1{font-size:clamp(40px,6vw,88px);max-width:14ch}

@media (max-width:560px){.bigplay{padding:10px 16px 10px 10px;font-size:15px}.pi{width:28px;height:28px}.pi::after{left:11px;top:8px;border-left-width:9px;border-top-width:6px;border-bottom-width:6px}}
@media (max-width:420px){.mark{font-size:16px;min-width:0;overflow:hidden;text-overflow:ellipsis}.bar{gap:8px}.tools{gap:6px}.langs{height:38px}.langs button{min-width:0;padding:0 7px;font-size:12px}.icon{width:38px;height:38px}}

/* ======================================================================
   V5.1 — unified refinement (all widths; mobile specifics follow below)
   ====================================================================== */
[hidden]{display:none!important}
body{overflow-x:hidden;overflow-x:clip}
p,li,dd{text-wrap:pretty}
/* editorial labels */
.kicker{font:600 13px/1.4 var(--body);letter-spacing:.1em;text-transform:uppercase;color:var(--accent)}
.contact .kicker{color:#9BB2FF}
/* type scale */
.hero h1{font-size:clamp(48px,5.4vw,86px);line-height:.98;letter-spacing:-.038em;max-width:14ch}
:lang(ru) .hero h1{font-size:clamp(42px,4.8vw,76px);max-width:16ch}
:lang(hy) .hero h1{font-size:clamp(38px,4.4vw,68px);max-width:17ch}
.lede{font-size:clamp(18px,1.4vw,20px);max-width:52ch}
.shead h2{font-size:clamp(36px,3.6vw,56px);line-height:1.02;letter-spacing:-.03em}
.case h3{font-size:clamp(28px,2.4vw,38px);line-height:1.04;letter-spacing:-.025em}
.card .ttl{font-size:clamp(20px,1.6vw,24px);line-height:1.18}
.sub,.shead>p{max-width:60ch}
/* hero reel: clickable, never obstructed */
.reel video{cursor:pointer}
.bigplay{box-shadow:0 8px 30px rgba(0,0,0,.25)}
/* impact */
.kpi .l{font-size:16px}
/* editorial statement */
.statement{margin-top:clamp(72px,8vw,112px)}
.st-inner{display:grid;grid-template-columns:minmax(0,3fr) minmax(0,9fr);gap:12px var(--gut);align-items:start;padding-top:28px;border-top:1px solid var(--ink)}
.st-inner .kicker{margin:10px 0 0}
.st-line{grid-column:2;font:600 clamp(34px,4.2vw,64px)/1.04 var(--display);letter-spacing:-.035em;text-wrap:balance;max-width:20ch}
.st-a{color:var(--ink)}
.st-b{color:var(--muted);font-weight:500}
.st-sign{grid-column:2;margin-top:18px;font:600 13px/1.4 var(--body);letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}
.st-sep{margin:0 6px;color:var(--ctl)}
/* leadership: achievement first, media supports */
.case{grid-template-columns:minmax(0,1fr) minmax(0,1.1fr);align-items:center}
.case .detail{align-self:start}
.case .kpi2 b{font-size:clamp(46px,4.6vw,72px)}
/* compact contact invitation */
.cta-mini{padding-top:clamp(72px,8vw,112px)}
.cta-box{display:grid;grid-template-columns:minmax(0,1.5fr) auto;gap:24px 48px;align-items:end;padding:clamp(28px,3.6vw,48px);border-radius:10px;background:var(--surface);border:1px solid var(--line)}
.cta-box h2{font-size:clamp(30px,3vw,46px);letter-spacing:-.03em;line-height:1.04}
.cta-p{margin-top:12px;color:var(--muted);max-width:58ch}
.cta-acts{display:flex;flex-wrap:wrap;gap:12px}
@media (max-width:860px){.cta-box{grid-template-columns:minmax(0,1fr);align-items:start}}
/* all work: table of contents */
.toc{margin-bottom:clamp(32px,4vw,56px)}
.toc-h{font:600 13px/1.4 var(--body);letter-spacing:.1em;text-transform:uppercase;color:var(--muted);margin-bottom:10px}
.jump{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));column-gap:var(--gut);border-top:1px solid var(--ink);margin:0}
.jump a{display:grid;grid-template-columns:40px minmax(0,1fr) auto;align-items:center;gap:8px;min-height:52px;padding:0;border:0;border-bottom:1px solid var(--line);border-radius:0;text-decoration:none;font:600 18px/1.2 var(--display);letter-spacing:-.012em}
.jump a:hover{border-color:var(--line);color:var(--accent)}
.jump .tn{font:500 13px var(--body);color:var(--muted);font-variant-numeric:tabular-nums;letter-spacing:.04em}
.jump .tc2{font:500 13px var(--body);color:var(--muted)}
@media (max-width:860px){.jump{grid-template-columns:minmax(0,1fr)}}
/* all work: ten editorial chapters */
.genre{margin-inline:calc(50% - 50vw);padding:clamp(56px,6vw,88px) calc(50vw - 50%);border-top:0}
.genre.alt{background:var(--surface)}
.genre+.genre{border-top:1px solid var(--line)}
.ghead{grid-template-columns:minmax(0,1fr) minmax(0,1.1fr)}
.ghead .gnum{display:flex;flex-wrap:wrap;gap:6px 14px;font:600 13px/1.4 var(--body);letter-spacing:.1em;text-transform:uppercase}
.ghead .gch{color:var(--accent)}
.ghead .gfam{color:var(--muted)}
.ghead h1{font-size:clamp(32px,3.2vw,50px);line-height:1.02;letter-spacing:-.03em;margin-top:10px}
.gmedia.still{cursor:default}
.gworks .cards{grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(28px,3vw,44px) clamp(18px,2.2vw,32px)}
@media (max-width:700px){.gworks .cards{grid-template-columns:minmax(0,1fr)}}
.gend{display:flex;flex-wrap:wrap;justify-content:space-between;gap:12px 24px;margin-top:clamp(32px,3.6vw,48px);padding-top:18px;border-top:1px solid var(--line);font-size:15px;font-weight:600}
.gend a{text-decoration:none;color:var(--muted)}
.gend a:hover{color:var(--accent)}
.gend a:last-child{color:var(--ink)}
/* about: human intro clearly separated from chronology */
.career{padding-top:clamp(40px,4vw,56px);border-top:1px solid var(--line)}
/* final contact */
.contact{margin-top:0}
#about{padding-bottom:clamp(84px,10vw,140px)}

/* ======================================================================
   V5 MOBILE — Cinematic Editorial (≤767px only; tablet/desktop untouched)
   ====================================================================== */
.lede-m,.mtools,.mlabel{display:none}
@media (max-width:767px){
  :root{--hh:56px;--gut:16px;
    --cine:"Roboto Condensed","Noto Sans Armenian","Arial Narrow","Helvetica Neue",Arial,sans-serif}
  :lang(hy){--cine:"Noto Sans Armenian","Roboto Condensed","Arial Narrow",sans-serif}
  body{font-size:16px}
  .wrap{padding-inline:16px}

  /* header */
  .bar{height:var(--hh);gap:10px}
  .mark{font:700 17px/1 var(--cine);text-transform:uppercase;letter-spacing:.01em;font-stretch:condensed}
  .mark span{display:none}
  .icon{width:40px;height:40px}
  .menu-btn{width:auto;padding:0 12px;gap:0}
  .menu-btn svg{display:none}
  .mlabel{display:inline;font:600 13px/1 var(--body);letter-spacing:.08em;text-transform:uppercase}
  .mnav nav{padding-block:4px 20px}
  .mnav a{font:600 26px/1.1 var(--cine);text-transform:uppercase;letter-spacing:.005em;padding:16px 0;font-stretch:condensed}
  .mtools{display:flex;gap:10px;align-items:center;padding-top:18px}
  .mtools .langs{height:44px}
  .mtools .langs button{min-width:52px;font-size:14px}
  .mtools .icon{width:44px;height:44px}

  /* shared cinematic type */
  .kicker{font:500 12.5px/1.4 var(--body);letter-spacing:.09em;text-transform:uppercase;color:var(--muted);margin-bottom:12px}
  .shead,.about,.facts,.ghead,.hero-row,.kpis,.timeline,.doors,.compact,.ccase,.steps,.mrow .detail,.cards.two,.gworks .cards{grid-template-columns:minmax(0,1fr)!important}
  .locs{grid-template-columns:repeat(2,minmax(0,1fr))!important}
  .brands-side{min-width:0}
  .shead{margin-bottom:28px;gap:14px}
  .shead h2,.about h1,.morecases h2,.process h2,.career h2,.facts h2{font-family:var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:-.005em;line-height:.98}
  .shead h2{font-size:clamp(34px,10.4vw,48px)}
  .shead>p,.brands-side p{font-size:16px;justify-self:start}
  .block{padding-top:84px}

  /* hero: descriptor → headline → reel → controls → intro → buttons */
  .hero{display:flex;flex-direction:column;padding-top:28px}
  .h-top{order:1}.reelwrap{order:2;margin-top:22px}.h-copy{order:3}
  .hero h1,:lang(ru) .hero h1,:lang(hy) .hero h1{font:700 clamp(42px,12.6vw,60px)/.94 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:-.01em;max-width:none}
  :lang(hy) .hero h1{font-size:clamp(36px,10.5vw,52px);line-height:1}
  .reel{border-radius:4px}
  .reelbar{gap:10px 12px;padding:12px 0 14px}
  .reelcap{font-size:12.5px;letter-spacing:.08em;text-transform:uppercase;font-weight:500;color:var(--muted)}
  .tc{display:none}
  .rctl{margin-left:0;width:100%;display:grid;grid-template-columns:1fr 1fr;gap:8px}
  .rctl .chip{min-height:46px;justify-content:center}
  .tagline{display:none}
  .hero-row{margin-top:20px;gap:22px}
  .lede{display:none}
  .lede-m{display:block;font:500 21px/1.35 var(--body);letter-spacing:-.01em;max-width:30ch}
  .actions{display:grid;grid-template-columns:1fr;gap:10px;width:100%}
  .actions .btn{min-height:54px;font-size:16px}

  /* impact: stacked editorial */
  .impact{padding-top:56px}
  .kpi,.kpi+.kpi{display:block;padding:22px 0 24px}
  .kpi b{font:700 clamp(64px,20vw,88px)/.88 var(--cine);font-stretch:condensed;letter-spacing:-.02em}
  .kpi .l{margin-top:10px;font-size:17px}
  .kpi .c{margin-top:6px;font-size:15px;max-width:none}

  /* film cards: meta line → 16:9 frame → big title → role → short description */
  .cards.two{grid-template-columns:1fr;gap:52px}
  .card .meta{display:contents}
  .card .fmt{order:0;font:500 12.5px/1.4 var(--body);letter-spacing:.08em;text-transform:uppercase;color:var(--muted);margin-bottom:10px}
  .card .pic{order:1;border-radius:4px}
  .card .ttl{order:2;margin-top:14px;font:700 clamp(30px,8.6vw,38px)/.98 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:-.005em}
  .card .cr{order:3;margin-top:10px;font-size:14px}
  .card .ds{order:4;margin-top:6px;font-size:15px}
  .card .play{left:12px;bottom:12px;width:42px;height:42px}
  .card .dur{right:10px;bottom:12px}
  .morelink{justify-content:stretch}
  .morelink .btn{width:100%;min-height:54px}

  /* leadership: video first, results second */
  .case{gap:0;padding:36px 0 40px;grid-template-columns:minmax(0,1fr)}
  .case>div:first-child{display:flex;flex-direction:column}
  .case .media{order:-1;border-radius:4px;margin-bottom:20px}
  .case .num{font-size:12.5px;letter-spacing:.08em}
  .case h3{font:700 clamp(32px,9.4vw,42px)/.96 var(--cine);font-stretch:condensed;text-transform:uppercase;margin-top:8px}
  .case .ctx{font-size:14px}
  .case .kpi2{margin-top:18px;padding:14px 0;gap:12px}
  .case .kpi2 b{font:700 clamp(58px,18vw,80px)/.9 var(--cine);font-stretch:condensed;letter-spacing:-.02em}
  .case .kpi2 span{font-size:15px}
  .case .sum{font-size:16px;margin-top:16px}
  .toggle{min-height:44px;margin-top:14px}
  .detail{gap:22px}
  .dgrid{gap:18px}
  .svcd{padding:18px;gap:18px}
  .compact{gap:36px;padding-top:32px}
  .ccase{grid-template-columns:1fr;gap:14px}
  .ccase img{width:100%;aspect-ratio:16/9;border-radius:4px}
  .ccase h3{font:700 30px/.98 var(--cine);font-stretch:condensed;text-transform:uppercase}
  .morecases h2,.process h2{font-size:34px}
  .mrow .h{font-size:19px}
  .mrow>button{min-height:56px}
  .steps{gap:18px}
  .quote{font-size:24px}

  /* all work: compact editorial scale + genre table of contents */
  .jump{display:block;counter-reset:g;border-top:1px solid var(--ink);margin-bottom:12px}
  .jump a{counter-increment:g;display:grid;grid-template-columns:34px minmax(0,1fr) auto;align-items:center;min-height:52px;padding:0;border:0;border-bottom:1px solid var(--line);border-radius:0;font:600 19px/1.15 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:.005em}
  .jump a::before{content:counter(g,decimal-leading-zero);font:500 12.5px var(--body);letter-spacing:.06em;color:var(--muted)}
  .jump a::after{content:"↓";color:var(--accent);font-family:var(--body)}
  .genre{padding:40px 0 44px}
  .ghead{gap:18px}
  .ghead .gnum{font-size:12.5px;letter-spacing:.08em;text-transform:uppercase}
  .ghead h1{font:700 clamp(30px,9vw,38px)/.96 var(--cine);font-stretch:condensed;text-transform:uppercase;margin-top:6px}
  .ghead .gl{font-size:16px;margin-top:10px}
  .greel .gmedia{border-radius:4px}
  .greel .gcap{font-size:13.5px}
  details.did summary{min-height:48px}
  .gworks{margin-top:28px}
  .gworks .cards{grid-template-columns:1fr;gap:34px}
  .gworks .card .ttl{font-size:clamp(23px,6.6vw,28px)}
  .gworks .card .fmt{margin-bottom:8px}
  .gworks .card .ttl{margin-top:12px}
  .gworks .card .ds{font-size:14.5px}
  .vgrid{grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}
  .vgrid .card .ttl{font-size:19px}
  .imdb a{font:700 21px/1.1 var(--cine);font-stretch:condensed;text-transform:uppercase}
  .imdb li{flex-direction:column;align-items:flex-start;gap:4px}
  .imdb span{text-align:left}
  .locs{grid-template-columns:1fr 1fr;gap:0 16px}
  .tvlogos{grid-template-columns:repeat(3,minmax(0,1fr));gap:8px}
  .tvlogos div{height:70px}
  .gstat b{font:700 64px/.9 var(--cine);font-stretch:condensed}

  /* about */
  .about h1{font-size:clamp(40px,12vw,54px)}
  .about-text .big{font-size:18px}
  .career{margin-top:56px}
  .career h2,.facts h2{font-size:30px}
  .timeline b{font:700 28px/1 var(--cine);font-stretch:condensed;text-transform:uppercase}
  .facts{margin-top:44px;gap:36px}

  /* brands */
  .brands-side{justify-items:stretch}
  .marquee{gap:10px}
  .mq-row{gap:10px}
  .mq-row .lg{width:132px;height:72px;padding:12px 16px}
  @keyframes mq{from{transform:translateX(0)}to{transform:translateX(calc(-50% - 5px))}}

  /* contact */
  .contact{margin-top:84px;padding-block:72px 64px}
  .contact h1,:lang(ru) .contact h1,:lang(hy) .contact h1{font:700 clamp(46px,14vw,66px)/.92 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:-.01em;max-width:none}
  .contact .actions .btn{width:100%;min-height:56px}
  .direct{flex-direction:column;gap:18px}
  .direct a{font-size:17px}
  .foot .wrap{flex-direction:column;gap:6px}

  /* cinematic viewer: close on top, centred 16:9 player, title under, prev/next at bottom */
  .viewer{padding:0;background:#0C0D0F;place-items:stretch}
  .vbox{width:100%;height:100%;height:100dvh;max-height:none;display:flex;flex-direction:column;justify-content:center;gap:14px;
    padding:max(12px,env(safe-area-inset-top)) max(16px,env(safe-area-inset-right)) max(14px,env(safe-area-inset-bottom)) max(16px,env(safe-area-inset-left))}
  .vhead{display:contents}
  .vclose{order:0;align-self:flex-end;margin-bottom:auto;min-height:44px;text-transform:uppercase;letter-spacing:.08em;font-size:13px}
  .vstage,.vstage.wide{order:1;width:100%;max-height:calc(100dvh - 260px);aspect-ratio:16/9;border-radius:4px;flex:none}
  .vstage.wide{aspect-ratio:1920/804}
  .vstage.vert{width:auto;height:min(calc(100dvh - 260px),calc((100vw - 32px)*16/9));max-width:100%;align-self:center}
  .vmeta{order:2;gap:6px}
  .vmeta h2{font:700 clamp(24px,7vw,32px)/1 var(--cine);font-stretch:condensed;text-transform:uppercase}
  .vfmt{font-size:12.5px;letter-spacing:.08em;text-transform:uppercase}
  .vfoot{order:3;margin-top:auto;display:grid;grid-template-columns:1fr auto 1fr;gap:10px;align-items:center}
  .vfoot .chip{min-height:48px;justify-content:center}
  .vcount{text-align:center}
  .vyt{display:none}
}
@media (max-width:767px){
  :lang(hy) body *{text-transform:none!important;letter-spacing:0!important}
  :lang(hy) .shead h2{font-size:clamp(32px,9.5vw,44px);line-height:1.05}
  :lang(hy) .hero h1{font-size:clamp(30px,9.4vw,46px);line-height:1.08}
  :lang(hy) h1,:lang(hy) h2,:lang(hy) h3,:lang(hy) .kicker,:lang(hy) .card .ttl,:lang(hy) .jump a{overflow-wrap:break-word}
  :lang(hy) .card .ttl,:lang(hy) .case h3,:lang(hy) .ghead h1{line-height:1.08}
}
@media (max-width:767px) and (max-width:480px){
  .tools .langs,.tools .theme{display:none}
}
@media (orientation:landscape) and (max-height:500px){
  .viewer{padding:0;background:#0C0D0F;place-items:stretch}
  .vbox{width:100%;height:100dvh;max-height:none;display:flex;flex-direction:column;justify-content:center;gap:8px;padding:max(8px,env(safe-area-inset-top)) max(16px,env(safe-area-inset-right)) max(8px,env(safe-area-inset-bottom)) max(16px,env(safe-area-inset-left));position:relative}
  .vhead{display:contents}
  .vstage,.vstage.wide{order:1;aspect-ratio:16/9;flex:none}
  .vfoot{order:3;display:flex;justify-content:center}
  .vyt{display:none}
  .vclose{position:absolute;top:max(8px,env(safe-area-inset-top));right:max(12px,env(safe-area-inset-right));margin:0;z-index:2}
  .vstage,.vstage.wide{max-height:calc(100dvh - 96px);width:auto;height:calc(100dvh - 96px);align-self:center}
  .vmeta{display:none}
  .vfoot{margin-top:0}
}
@media (min-width:768px){.mtools{display:none!important}}

/* V5.1 mobile additions (≤767px) */
@media (max-width:767px){
  .kicker{font-size:12.5px;letter-spacing:.09em;color:var(--muted)}
  .statement{margin-top:72px}
  .st-inner{grid-template-columns:minmax(0,1fr);padding-top:22px}
  .st-inner .kicker{margin:0}
  .st-line{grid-column:1;font:700 clamp(38px,11.5vw,54px)/.96 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:-.005em;max-width:none}
  .st-a,.st-b{display:block}
  .st-b{font-weight:500;margin-top:4px}
  .st-sign{grid-column:1;margin-top:16px;font-size:12px}
  .cta-mini{padding-top:72px}
  .cta-box{padding:24px 20px;border-radius:6px}
  .cta-box h2{font:700 clamp(36px,10.5vw,48px)/.95 var(--cine);font-stretch:condensed;text-transform:uppercase}
  .cta-acts{display:grid;grid-template-columns:minmax(0,1fr);width:100%}
  .cta-acts .btn{min-height:54px}
  .toc{margin-bottom:8px}
  .jump{display:grid;grid-template-columns:minmax(0,1fr)!important;margin-bottom:0}
  .jump a{grid-template-columns:34px minmax(0,1fr) auto;min-height:52px;font:600 19px/1.15 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:.005em}
  .jump a::before,.jump a::after{content:none}
  .jump .tn{font-size:12.5px}
  .genre{padding:44px calc(50vw - 50%) 36px}
  .genre+.genre{border-top:0}
  .ghead .gnum{font-size:12px;letter-spacing:.08em}
  .gend{flex-direction:column;gap:14px;margin-top:28px}
  .gend a{min-height:24px}
  .career{padding-top:36px}
  #about{padding-bottom:84px}
  .contact{margin-top:0}
  :lang(hy) .st-line,:lang(hy) .cta-box h2{text-transform:none;line-height:1.08}
}
@media (max-width:767px){
  :lang(ru) .case h3{font-size:clamp(26px,7.6vw,36px)}
  :lang(ru) .ccase h3{font-size:clamp(24px,7vw,30px)}
  :lang(ru) .ghead h1{font-size:clamp(26px,7.8vw,34px)}
  :lang(ru) .about h1{font-size:clamp(32px,9.4vw,46px)}
  :lang(ru) h1,:lang(ru) h2,:lang(ru) h3,:lang(ru) .card .ttl{hyphens:auto;overflow-wrap:break-word}
}

/* ======================================================================
   V5.2 — multi-page system · heavy editorial display type
   ====================================================================== */
:root{--hw:800;--htrack:-.045em}
h1,h2{font-weight:var(--hw);letter-spacing:var(--htrack);line-height:1}
h3{font-weight:700;letter-spacing:-.03em}
.kicker{font:700 13px/1.4 var(--body);letter-spacing:.14em;text-transform:uppercase;color:var(--accent);margin-bottom:16px}
.kicker[data-n]::before{content:attr(data-n) " / "}
.nav{gap:30px}
.nav a{font-weight:500}
.nav a.on{font-weight:600}
/* hero + section heads */
.hero h1{font-weight:800;letter-spacing:-.05em;line-height:.95}
.shead h2{font-size:clamp(40px,4.6vw,72px);line-height:.96;letter-spacing:-.05em}
.kpi b{font-weight:800;letter-spacing:-.055em}
.st-line{font-weight:800;letter-spacing:-.045em;line-height:1}
.st-b{font-weight:500;letter-spacing:-.035em}
.cta-box h2{font-weight:800;letter-spacing:-.045em}
.case h3{font-weight:800;letter-spacing:-.04em}
.card .ttl{font-weight:700;letter-spacing:-.03em}
.card .ds.clamp{display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;overflow:hidden}
/* page header (all inner pages) */
.ph{padding-top:clamp(44px,6.5vw,104px)}
.ph h1{font-size:clamp(46px,6.4vw,104px);line-height:.94;letter-spacing:-.052em;max-width:16ch}
.ph-p{margin-top:clamp(18px,2vw,28px);font-size:clamp(17px,1.4vw,20px);line-height:1.5;color:var(--muted);max-width:56ch}
:lang(ru) .ph h1{font-size:clamp(40px,5.4vw,88px);max-width:18ch}
:lang(hy) .ph h1{font-size:clamp(36px,4.8vw,78px);max-width:20ch;letter-spacing:-.02em;line-height:1.04}
/* Home: compact leadership feature */
.lf-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.15fr);gap:clamp(28px,4.5vw,72px);align-items:center;padding-top:clamp(36px,4vw,56px);border-top:1px solid var(--ink)}
.lf-text h2{font-size:clamp(34px,3.6vw,56px);line-height:.98;letter-spacing:-.048em;max-width:16ch}
.lf-p{margin-top:20px;color:var(--muted);max-width:54ch}
.lf-kpis{list-style:none;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px;margin:28px 0 30px;padding-top:18px;border-top:1px solid var(--line)}
.lf-kpis b{display:block;font:800 clamp(30px,3vw,46px)/1 var(--display);letter-spacing:-.05em;color:var(--accent)}
.lf-kpis span{display:block;margin-top:8px;font-size:14px;line-height:1.4;font-weight:500}
.lmedia{position:relative;display:block;width:100%;aspect-ratio:16/9;border:0;padding:0;border-radius:var(--r);overflow:hidden;background:var(--media);cursor:pointer}
.lmedia img,.lmedia video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.lmedia video{opacity:0;transition:opacity .35s}.lmedia video.live{opacity:1}
.lmedia .play,.gcard .play{position:absolute;left:14px;bottom:14px;width:46px;height:46px;border-radius:50%;background:rgba(255,255,255,.94);display:grid;place-items:center}
.lmedia .play::after{content:"";margin-left:4px;border-left:13px solid #15171A;border-top:8px solid transparent;border-bottom:8px solid transparent}
.lf-cap{margin-top:12px;font-size:14px;color:var(--muted);display:flex;flex-wrap:wrap;gap:4px 8px;align-items:baseline}
.lf-cap .num{font-weight:700;color:var(--accent)}
.lf-cap .inreel{font-size:14px}
@media (max-width:900px){.lf-grid{grid-template-columns:minmax(0,1fr)}.lf-media{order:-1}}
/* Work: visual genre index */
.gidx{padding-top:clamp(36px,4.5vw,64px)}
.gcards{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(36px,4vw,64px) clamp(18px,2.4vw,36px)}
.gcard{display:flex;flex-direction:column;text-decoration:none;color:inherit;min-width:0}
.gcard .pic{position:relative;display:block;aspect-ratio:16/9;border-radius:var(--r);overflow:hidden;background:var(--media)}
.gcard .pic>img,.gcard .pic video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:transform .6s cubic-bezier(.2,.7,.2,1)}
.gcard .pic video{opacity:0;transition:opacity .35s}.gcard .pic video.live{opacity:1}
.gcard:hover .pic>img{transform:scale(1.025)}
.gno{position:absolute;top:12px;left:14px;font:800 clamp(28px,3vw,44px)/1 var(--display);letter-spacing:-.04em;color:#fff;text-shadow:0 2px 18px rgba(0,0,0,.45)}
.glogos{position:absolute;left:0;right:0;bottom:0;display:flex;flex-wrap:wrap;gap:10px 18px;align-items:center;padding:36px 16px 14px;background:linear-gradient(transparent,rgba(8,9,11,.82))}
.glogos img{height:24px;width:auto;max-width:90px;object-fit:contain}
.gmeta{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:6px 16px;margin-top:18px;padding-top:14px;border-top:1px solid var(--line);align-items:end}
.gfam{grid-column:1;font:700 12.5px/1.4 var(--body);letter-spacing:.14em;text-transform:uppercase;color:var(--accent)}
.gtt{grid-column:1;font:800 clamp(28px,2.8vw,44px)/1 var(--display);letter-spacing:-.045em;text-wrap:balance}
.gct{grid-column:1;font-size:14px;color:var(--muted);margin-top:4px}
.arr{grid-column:2;grid-row:1/4;align-self:end;width:48px;height:48px;border-radius:50%;border:1px solid var(--ctl);display:grid;place-items:center;font-size:20px;transition:background .15s,color .15s,border-color .15s,transform .2s}
.gcard:hover .arr,.gcard:focus-visible .arr{background:var(--accent);border-color:var(--accent);color:var(--on-accent);transform:translateX(3px)}
.gcard:hover .gtt{color:var(--accent)}
:lang(ru) .gtt{font-size:clamp(26px,2.5vw,40px)}
:lang(hy) .gtt{font-size:clamp(24px,2.3vw,36px);letter-spacing:-.015em;line-height:1.08}
@media (max-width:700px){.gcards{grid-template-columns:minmax(0,1fr)}}
/* Genre page */
.back{display:inline-flex;gap:8px;align-items:center;min-height:44px;margin-bottom:clamp(18px,2.4vw,32px);text-decoration:none;font-weight:600;font-size:15px;color:var(--muted)}
.back:hover{color:var(--accent)}
.gp .ghead{grid-template-columns:minmax(0,1fr) minmax(0,1.25fr);align-items:start}
.gp .ghead h1{font-size:clamp(44px,5.4vw,88px);line-height:.94;letter-spacing:-.052em;margin-top:0;max-width:12ch}
:lang(ru) .gp .ghead h1{font-size:clamp(38px,4.4vw,72px);max-width:14ch}
:lang(hy) .gp .ghead h1{font-size:clamp(34px,4vw,64px);letter-spacing:-.02em;line-height:1.05;max-width:16ch}
.gp .gnum{display:block;margin-bottom:14px}
.gp .gl{margin-top:22px;font-size:clamp(17px,1.4vw,20px);line-height:1.5}
.gp .gmedia.still{position:relative}
.gp .gmedia img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.gextra{margin-top:clamp(40px,4.4vw,64px)}
.gextra .h4,.gw-h{font:700 13px/1.4 var(--body);letter-spacing:.14em;text-transform:uppercase;color:var(--muted);margin-bottom:16px}
.gworks{margin-top:clamp(48px,5vw,80px)}
.gw-h{display:flex;justify-content:space-between;gap:16px;padding-bottom:14px;border-bottom:1px solid var(--ink);margin-bottom:clamp(24px,2.6vw,36px)}
.gw-n{color:var(--muted)}
.gworks .cards{grid-template-columns:repeat(2,minmax(0,1fr))}
.gnav{display:grid;grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);gap:16px;margin-top:clamp(56px,6vw,96px);padding-top:22px;border-top:1px solid var(--ink)}
.gn{display:grid;gap:6px;text-decoration:none;color:inherit;min-width:0}
.gn.next{text-align:right}
.gn.all{text-align:center;align-self:end}
.gn-k{font:700 12.5px/1.4 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
.gn-t{font:800 clamp(22px,2.2vw,34px)/1.02 var(--display);letter-spacing:-.04em}
.gn.all .gn-t{font-size:clamp(16px,1.3vw,18px);font-weight:600;letter-spacing:-.01em}
.gn:hover .gn-t{color:var(--accent)}
@media (max-width:700px){.gnav{grid-template-columns:1fr 1fr}.gn.all{grid-column:1/-1;order:3;text-align:left;padding-top:16px;border-top:1px solid var(--line)}.gn.empty{display:none}}
/* Leadership page */
.lead-page{padding-top:clamp(36px,4vw,56px)}
.lead-page .kpis{margin-bottom:clamp(56px,6vw,88px)}
.lead-page .case:first-of-type{border-top-color:var(--ink)}
.ccase .num{font-size:14px;font-weight:700;color:var(--accent)}
.case .num{color:var(--accent);font-weight:700}
.morecases h2,.process h2{font-size:clamp(30px,3vw,48px);letter-spacing:-.045em}
/* About + contact pages */
.about-page .about h1{font-size:clamp(46px,5.6vw,92px);line-height:.94;letter-spacing:-.052em}
:lang(ru) .about-page .about h1{font-size:clamp(40px,4.6vw,76px)}
:lang(hy) .about-page .about h1{font-size:clamp(34px,4vw,64px);letter-spacing:-.02em;line-height:1.05}
.career h2,.facts h2{font-size:clamp(26px,2.4vw,36px);letter-spacing:-.04em}
.about-page{padding-bottom:0}
.cpage{padding-block:clamp(64px,8vw,120px)}
.cpage h1{font-size:clamp(52px,8vw,128px);line-height:.92;letter-spacing:-.055em;max-width:12ch}
:lang(ru) .cpage h1,:lang(hy) .cpage h1{font-size:clamp(44px,6.4vw,100px);max-width:14ch}
:lang(hy) .cpage h1{letter-spacing:-.02em;line-height:1.02}
/* CTA spacing on inner pages + footer */
main>.cta-mini:last-child{padding-bottom:clamp(72px,8vw,112px)}
.foot{padding-block:clamp(36px,4vw,56px) 32px}
.foot .wrap{display:grid;grid-template-columns:minmax(0,1.3fr) auto;gap:22px 40px;align-items:start}
.f1{display:grid;gap:6px}
.fmark{font:800 20px/1 var(--display);letter-spacing:-.03em;color:var(--on-dark)!important}
.f2{display:flex;flex-wrap:wrap;gap:8px 24px;justify-self:end}
.f2 a,.f3 a{color:var(--on-dark);text-decoration:none}
.f2 a:hover,.f3 a:hover{text-decoration:underline;text-underline-offset:4px}
.f3{display:flex;flex-wrap:wrap;gap:8px 24px;grid-column:1/-1;padding-top:18px;border-top:1px solid var(--dark-line)}
.f3 a{word-break:break-all}
.f4{grid-column:1/-1;display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap}
@media (max-width:760px){.foot .wrap{grid-template-columns:minmax(0,1fr)}.f2{justify-self:start}}
body[data-page="contact"] .foot{border-top:1px solid var(--dark-line)}

/* V5.2 mobile (≤767px): cinematic condensed display, accent labels */
@media (max-width:767px){
  :root{--htrack:-.01em}
  .kicker{font:700 12px/1.4 var(--body);letter-spacing:.14em;color:var(--accent)}
  .ph{padding-top:32px}
  .ph h1,:lang(ru) .ph h1,.gp .ghead h1,:lang(ru) .gp .ghead h1,.about-page .about h1,:lang(ru) .about-page .about h1,.cpage h1,:lang(ru) .cpage h1,.lf-text h2,.gtt,:lang(ru) .gtt,.gn-t,.morecases h2,.process h2,.career h2,.facts h2{
    font-family:var(--cine);font-weight:700;font-stretch:condensed;text-transform:uppercase;letter-spacing:-.005em;line-height:.95;max-width:none}
  .ph h1{font-size:clamp(42px,12.4vw,60px)}
  :lang(ru) .ph h1{font-size:clamp(34px,10vw,50px)}
  .gp .ghead h1{font-size:clamp(42px,12.4vw,58px)}
  :lang(ru) .gp .ghead h1{font-size:clamp(32px,9.6vw,46px)}
  .about-page .about h1{font-size:clamp(40px,12vw,56px)}
  :lang(ru) .about-page .about h1{font-size:clamp(32px,9.4vw,46px)}
  .cpage h1{font-size:clamp(48px,14vw,68px)}
  :lang(ru) .cpage h1{font-size:clamp(40px,11.6vw,56px)}
  .lf-text h2{font-size:clamp(34px,10vw,46px)}
  .shead h2{font-size:clamp(38px,11.4vw,54px)}
  .gtt{font-size:clamp(32px,9.6vw,42px)}
  :lang(ru) .gtt{font-size:clamp(28px,8.4vw,36px)}
  .gn-t{font-size:22px}
  .morecases h2,.process h2{font-size:34px}
  .career h2,.facts h2{font-size:30px}
  .ph-p{font-size:17px}
  .gidx{padding-top:28px}
  .gcards{gap:44px}
  .gmeta{margin-top:14px;padding-top:12px}
  .arr{width:44px;height:44px}
  .gno{font-family:var(--cine);font-weight:700}
  .glogos{gap:8px 14px;padding:28px 12px 10px}.glogos img{height:18px;max-width:70px}
  .lf-grid{padding-top:24px;gap:22px}
  .lf-kpis{grid-template-columns:minmax(0,1fr);gap:0;margin:22px 0 24px;padding-top:0;border-top:0}
  .lf-kpis li{display:grid;grid-template-columns:minmax(0,104px) minmax(0,1fr);align-items:baseline;gap:14px;padding:12px 0;border-bottom:1px solid var(--line)}
  .lf-kpis b{font:700 40px/.9 var(--cine);font-stretch:condensed}
  .lf-kpis span{margin-top:0;font-size:14.5px}
  .lfeat .btn{width:100%;min-height:54px}
  .lmedia{border-radius:4px}
  .gp .ghead{grid-template-columns:minmax(0,1fr)!important}
  .gp .gl{font-size:16.5px;margin-top:14px}
  .gworks .cards{grid-template-columns:minmax(0,1fr)}
  .gnav{gap:12px}
  .lead-page .kpis{margin-bottom:36px}
  .foot .wrap{gap:18px}
  :lang(hy) .ph h1,:lang(hy) .gp .ghead h1,:lang(hy) .about-page .about h1,:lang(hy) .cpage h1,:lang(hy) .lf-text h2,:lang(hy) .gtt{line-height:1.08}
  :lang(hy) .ph h1{font-size:clamp(30px,9vw,44px)}
  :lang(hy) .gp .ghead h1,:lang(hy) .about-page .about h1{font-size:clamp(30px,9vw,42px)}
  :lang(hy) .cpage h1{font-size:clamp(34px,10vw,48px)}
  :lang(hy) .gtt{font-size:clamp(26px,7.6vw,34px)}
  :lang(ru) .ph h1,:lang(ru) .gtt,:lang(ru) .cpage h1{hyphens:auto;overflow-wrap:break-word}
}

/* V5.2 fixes */
.st-inner,.lf-grid{border-top:0;background:linear-gradient(var(--ink),var(--ink)) var(--gut) 0/calc(100% - 2*var(--gut)) 1px no-repeat}
.shead h2{font-size:clamp(40px,4.2vw,64px)}
.gp .gnum{color:var(--accent)}
.lead-page #major>.case:first-child{border-top:1px solid var(--ink)}
@media (min-width:901px){.ccase{grid-template-columns:220px minmax(0,1fr)}.ccase img{width:220px;aspect-ratio:16/10}}
.hero>.wrap{width:100%;min-width:0}
.kicker{overflow-wrap:anywhere}
.gn-t,.gn-k{overflow-wrap:anywhere}
@media (max-width:700px){.gnav{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}}
@media (max-width:767px){
  :lang(hy) .hero h1{font-size:clamp(27px,8vw,40px)}
  :lang(hy) .shead h2,:lang(hy) .lf-text h2,:lang(hy) .cta-box h2{font-size:clamp(27px,8vw,38px)}
  :lang(hy) .st-line{font-size:clamp(28px,8.4vw,40px)}
  :lang(hy) .gn-t{font-size:19px}
}
@media (max-width:900px){
  .lf-text{display:contents}
  .lf-text .kicker{order:1;margin-bottom:0}.lf-text h2{order:2}.lf-media{order:3}.lf-p{order:4;margin-top:0}.lf-kpis{order:5;margin:0}.lf-text .btn{order:6;justify-self:start}
}
:lang(hy) .kicker,:lang(hy) .gfam,:lang(hy) .gn-k,:lang(hy) .gw-h,:lang(hy) .gextra .h4,:lang(hy) .st-sign{text-transform:none;letter-spacing:.02em}

/* ======================================================================
   V5.2 FINAL POLISH — type hierarchy, cards, leadership evidence
   ====================================================================== */
/* tier 1: hero + page h1 stay 800 (above). tier 2: section headings */
.shead h2,.lf-text h2,.cta-box h2,.morecases h2,.process h2{font-weight:700;letter-spacing:-.035em;line-height:1.02}
.shead h2{font-size:clamp(34px,3.4vw,52px)}
.lf-text h2{font-size:clamp(30px,3vw,46px)}
.cta-box h2{font-size:clamp(28px,2.6vw,40px)}
.morecases h2,.process h2{font-size:clamp(28px,2.6vw,42px)}
.career h2,.facts h2{font-weight:600;font-size:clamp(22px,2vw,30px);letter-spacing:-.025em}
.st-line{font-weight:700;letter-spacing:-.04em}
.st-b{font-weight:400}
.kpi b{font-weight:700}
.kpi .l{font-size:16.5px;line-height:1.4}
.kpi .c{font-size:15px;line-height:1.55}
/* metadata + roles */
.crk{font:600 11.5px/1 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-right:6px;vertical-align:1px}
:lang(hy) .crk{text-transform:none;letter-spacing:.02em;font-size:12.5px}
/* film cards: image → title → role → format */
.card .meta{gap:6px;margin-top:16px}
.card .ttl{font:600 clamp(20px,1.55vw,24px)/1.2 var(--display);letter-spacing:-.02em}
.card .cr{font-size:15.5px;line-height:1.4;color:var(--ink)}
.card .cr .crv{color:var(--ink);font-weight:500}
.card .fmt{font:500 13.5px/1.4 var(--body);color:var(--muted)}
.card .ds{font-size:15px;margin-top:2px}
#selGrid{row-gap:clamp(36px,3.6vw,52px)}
/* genre cards */
.gtt{font-weight:700;font-size:clamp(26px,2.4vw,38px);letter-spacing:-.035em}
.grole{grid-column:1;font-size:15px;line-height:1.4;color:var(--ink);margin-top:4px}
.gct{margin-top:2px}
.gcard .pic{box-shadow:0 0 0 0 transparent;transition:box-shadow .25s}
.gcard:hover .pic{box-shadow:0 18px 40px -24px rgba(0,0,0,.55)}
/* viewer description */
.vds{font-size:14.5px;line-height:1.5;color:#B6BBC4;max-width:70ch;margin-top:2px}

/* leadership: note + case hierarchy */
.case-note{margin-top:18px;font-size:14.5px;line-height:1.5;color:var(--muted);max-width:72ch;padding-left:14px;border-left:2px solid var(--accent)}
.case .media{position:static;aspect-ratio:auto;overflow:visible;background:none;border-radius:0;margin:0}
.case .mbox{position:relative;aspect-ratio:16/9;border-radius:var(--r);overflow:hidden;background:var(--media)}
.case figcaption,.ccase figcaption{margin-top:10px;font-size:13.5px;line-height:1.45;color:var(--muted)}
.case figcaption .inreel,.ccase figcaption .inreel{font-size:13.5px}
.cnum{display:flex;align-items:center;gap:12px;flex-wrap:wrap}
.ftag{font:700 11.5px/1 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--accent);border:1px solid currentColor;border-radius:999px;padding:5px 10px}
:lang(hy) .ftag{text-transform:none;letter-spacing:.02em}
.case h3{font-weight:700;letter-spacing:-.03em}
.crole{margin-top:18px;font-size:15.5px;line-height:1.55;color:var(--ink);max-width:60ch}
.crole b{display:block;font:600 11.5px/1 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-bottom:8px}
:lang(hy) .crole b{text-transform:none;letter-spacing:.02em;font-size:12.5px}
.case.feature{grid-template-columns:minmax(0,5fr) minmax(0,7fr);align-items:start;padding:clamp(28px,3.4vw,52px);margin-top:4px;background:var(--surface);border:1px solid var(--line);border-radius:12px}
.case.feature h3{font-size:clamp(34px,3.3vw,52px);font-weight:800;letter-spacing:-.045em;line-height:1}
.case.feature .kpi2 b{font-size:clamp(60px,6.2vw,104px)}
.case.feature .sum{font-size:18px}
.cpts{margin-top:22px}
.cpts h4{font:600 11.5px/1 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-bottom:10px}
:lang(hy) .cpts h4{text-transform:none;letter-spacing:.02em;font-size:12.5px}
.cpts ul{list-style:none}
.cpts li{position:relative;padding:9px 0 9px 22px;border-top:1px solid var(--line);font-size:16px;line-height:1.45}
.cpts li:last-child{border-bottom:1px solid var(--line)}
.cpts li::before{content:"";position:absolute;left:0;top:18px;width:10px;height:2px;background:var(--accent)}
.lead-page #major>.case.feature:first-child{border-top:1px solid var(--line)}
.case.support{grid-template-columns:minmax(0,1.2fr) minmax(0,1fr);align-items:start;border-top:1px solid var(--ink)}
.case.feature+.case.support{margin-top:clamp(28px,3vw,44px)}
.case.support h3{font-size:clamp(26px,2.3vw,34px)}
.case.support .kpi2 b{font-size:clamp(44px,4.2vw,66px)}
/* 04 / 05 — substantial secondary cases */
.compact{gap:clamp(24px,3vw,44px);padding-top:clamp(36px,4vw,56px);border-top:1px solid var(--ink)}
.ccase,.compact .ccase{grid-template-columns:minmax(0,1fr)!important;gap:0;align-content:start}
.ccase .cmedia{margin:0}
.ccase .cmedia img{width:100%!important;aspect-ratio:16/9!important;object-fit:cover;border-radius:var(--r)}
.ccase .ctext{margin-top:20px}
.ccase .num{font-size:14px;font-weight:700;color:var(--accent)}
.ccase h3{font-size:clamp(24px,2.1vw,32px);font-weight:700;letter-spacing:-.03em;margin-top:6px}
.ccase .ctx{font-size:14.5px}
.ccase .sum{font-size:16.5px;line-height:1.55;margin-top:12px}
.ccase .detail{margin-top:8px}
/* more from the field */
.mrow>button{padding:20px 0;gap:20px}
.mtx{display:block;min-width:0}
.mcap{display:block;font:700 11.5px/1.4 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--accent);margin-bottom:6px}
:lang(hy) .mcap{text-transform:none;letter-spacing:.02em;font-size:12.5px}
.mrow .h{font-weight:600;font-size:clamp(19px,1.6vw,23px)}
.pm{position:relative;flex:none;width:42px;height:42px;border-radius:50%;border:1px solid var(--ctl);color:var(--ink);transition:border-color .15s,color .15s,background .15s}
.pm::before,.pm::after{content:"";position:absolute;left:50%;top:50%;width:14px;height:2px;background:currentColor;transform:translate(-50%,-50%);transition:transform .2s}
.pm::after{transform:translate(-50%,-50%) rotate(90deg)}
.mrow>button[aria-expanded="true"] .pm::after{transform:translate(-50%,-50%) rotate(0)}
.mrow>button:hover .pm,.mrow>button:focus-visible .pm{border-color:var(--accent);color:var(--accent)}
.mrow>button[aria-expanded="true"] .pm{background:var(--accent);border-color:var(--accent);color:var(--on-accent)}
/* how I work */
.process{padding:clamp(28px,4vw,60px);background:var(--surface);border:1px solid var(--line);border-radius:12px}
.process .sub{max-width:62ch}
.steps{gap:clamp(18px,2.4vw,36px);margin-top:clamp(28px,3vw,44px)}
.steps li{border-top:0;padding-top:0}
.steps .n{display:flex;align-items:center;gap:14px;font:800 clamp(34px,3vw,50px)/1 var(--display);letter-spacing:-.045em;color:var(--accent);margin-bottom:16px}
.steps .n::after{content:"";flex:1;height:2px;background:linear-gradient(90deg,var(--accent),color-mix(in srgb,var(--accent) 0%,transparent))}
.steps b{font:700 21px/1.2 var(--display);letter-spacing:-.02em;margin:0 0 8px}
.steps p{font-size:15.5px;line-height:1.55}
.qfig{margin:clamp(40px,4.4vw,64px) 0 0;padding-top:clamp(28px,3vw,40px);border-top:1px solid var(--line)}
.quote{margin:0;max-width:32ch;font:500 clamp(26px,2.6vw,40px)/1.22 var(--display);letter-spacing:-.025em;text-wrap:balance}
.quote::before{content:"“";display:block;font:800 clamp(64px,6vw,96px)/.55 var(--display);color:var(--accent);margin-bottom:14px}
.qfig figcaption{margin-top:18px;font:600 12.5px/1.4 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
:lang(hy) .qfig figcaption{text-transform:none;letter-spacing:.02em}
@media (max-width:900px){.case.feature,.case.support{grid-template-columns:minmax(0,1fr)}.case .media{order:-1;margin-bottom:20px}}
@media (min-width:901px) and (max-width:1100px){.case.feature{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}}
@media (max-width:900px){.compact{grid-template-columns:minmax(0,1fr)}}

/* mobile (≤767px) */
@media (max-width:767px){
  .card .fmt{order:3;margin:8px 0 0;font:500 12.5px/1.4 var(--body);letter-spacing:.08em;text-transform:uppercase}
  .card .pic{order:0}
  .card .ttl{order:1;margin-top:16px;font:600 clamp(24px,7vw,30px)/1 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:0}
  .card .cr{order:2;margin-top:10px;font-size:15px}
  .card .ds{order:4}
  .gworks .card .ttl{font-size:clamp(22px,6.4vw,27px)}
  .gtt,:lang(ru) .gtt{font-weight:600}
  .grole{font-size:14.5px}
  .case h3{font-weight:700}
  .case.feature{padding:18px 16px 24px;border-radius:6px}
  .case.feature h3{font-size:clamp(32px,9.4vw,42px);font-weight:700}
  .case.support h3,:lang(ru) .case.support h3{font-size:clamp(26px,7.6vw,34px)}
  .case.feature .kpi2 b{font-size:clamp(60px,18vw,84px)}
  .case.support .kpi2 b{font-size:clamp(48px,14vw,64px)}
  .case .mbox{border-radius:4px}
  .cpts li{font-size:15px}
  .ccase h3{font:700 clamp(26px,7.6vw,32px)/1 var(--cine);font-stretch:condensed;text-transform:uppercase}
  .ccase .cmedia img{border-radius:4px}
  .ccase .ctext{margin-top:16px}
  .mrow>button{padding:18px 0}
  .pm{width:40px;height:40px}
  .process{padding:22px 16px 26px;border-radius:6px}
  .steps{grid-template-columns:minmax(0,1fr)!important;gap:0}
  .steps li{position:relative;padding:0 0 22px 22px;border-left:2px solid var(--accent);margin-left:6px}
  .steps li:last-child{padding-bottom:0}
  .steps .n{font-family:var(--cine);font-weight:700;font-size:34px;margin-bottom:8px}
  .steps .n::after{content:none}
  .quote{font-size:clamp(23px,6.6vw,28px);line-height:1.25}
  .case-note{font-size:14px}
  :lang(hy) .ccase h3{text-transform:none;line-height:1.1}
}
@media (min-width:901px){.case.feature .media{position:sticky;top:calc(var(--hh) + 24px)}}
.quote::before{font-weight:500}
.gwhere{font-size:15.5px}
.quote::before{content:"";display:block;width:56px;height:3px;background:var(--accent);margin-bottom:22px;font:inherit}
@media (max-width:767px){
  :lang(ru) .case.feature h3{font-size:clamp(26px,7.4vw,34px)}
  :lang(ru) .ccase h3{font-size:clamp(23px,6.6vw,28px)}
  :lang(ru) .card .ttl{font-size:clamp(22px,6.4vw,27px)}
}
@media (min-width:768px){.vstage,.vstage.wide{max-height:calc(100vh - 290px);max-height:calc(100dvh - 290px)}.vstage.vert{height:calc(100dvh - 290px)}.vbox{gap:12px}}
.vds{display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;overflow:hidden}
.vds[hidden]{display:none}

/* ===== V5.2 navigation clarity ===== */
/* header nav */
.nav{gap:6px}
.nav a{position:relative;padding:8px 12px;border:0;border-radius:6px;color:var(--ink);font:500 15.5px/1 var(--body);letter-spacing:-.005em;transition:background .15s,color .15s}
.nav a:hover{background:var(--raised)}
.nav a.on{color:var(--accent);font-weight:600;background:color-mix(in srgb,var(--accent) 10%,transparent);border:0}
.nav a.on::after{content:"";position:absolute;left:12px;right:12px;bottom:-18px;height:2px;background:var(--accent)}
.mnav a.on{color:var(--accent);display:flex;align-items:center;gap:10px}
.mnav a.on::before{content:"";width:8px;height:8px;border-radius:50%;background:var(--accent);flex:none}
@media (max-width:1100px) and (min-width:1000px){.nav a{padding:8px 9px;font-size:15px}}
/* hero navigation cards */
.hero-row{grid-template-columns:minmax(0,1fr) minmax(0,1fr);align-items:end}
.navcards{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px}
.ncard{position:relative;display:grid;gap:6px;align-content:start;min-height:132px;padding:16px 52px 16px 18px;border:1px solid var(--line);border-radius:10px;background:var(--surface);text-decoration:none;color:var(--ink);transition:border-color .15s,background .15s,transform .2s}
.ncard:hover,.ncard:focus-visible{border-color:var(--accent)}
.ncard:hover .nc-arr,.ncard:focus-visible .nc-arr{transform:translate(2px,-2px);color:var(--accent)}
.nc-k{font:700 11.5px/1.3 var(--body);letter-spacing:.14em;text-transform:uppercase;color:var(--accent)}
.nc-h{font:700 clamp(19px,1.6vw,23px)/1.12 var(--display);letter-spacing:-.025em;margin-top:2px}
.nc-p{font-size:14.5px;line-height:1.45;color:var(--muted)}
.nc-arr{position:absolute;top:14px;right:14px;width:22px;height:22px;fill:none;stroke:currentColor;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round;transition:transform .2s,color .15s}
:lang(hy) .nc-k{text-transform:none;letter-spacing:.02em}
@media (max-width:1100px){.hero-row{grid-template-columns:minmax(0,1fr)}.navcards{max-width:640px}}
@media (max-width:520px){.navcards{grid-template-columns:minmax(0,1fr)}}
/* explicit page-transition links */
.tlink{display:inline-flex;align-items:center;gap:12px;min-height:48px;text-decoration:none;color:var(--ink);font:600 clamp(17px,1.4vw,20px)/1.2 var(--display);letter-spacing:-.015em;border-bottom:2px solid var(--accent);padding:4px 0}
.tlink .tl-a{color:var(--accent);transition:transform .2s}
.tlink:hover{color:var(--accent)}
.tlink:hover .tl-a{transform:translateX(4px)}
.lf-text .tlink{margin-top:4px}
@media (max-width:767px){
  .navcards{width:100%;gap:10px}
  .ncard{min-height:0;padding:16px 52px 16px 16px;border-radius:6px}
  .nc-h{font:700 24px/1 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:0}
  :lang(hy) .nc-h{text-transform:none;font-size:21px}
  .morelink{justify-content:flex-start}
  .tlink{font-size:17px}
  .lf-text .tlink{order:6;justify-self:start}
}
@media (max-width:900px){.lf-text .tlink{order:6;justify-self:start}}
.lmedia .play{left:auto;right:14px}

/* ===== V5.2 hero navigation micro-interactions ===== */
.hero{padding-top:clamp(32px,5.2vw,68px)}
.hero-row{margin-top:clamp(18px,2.2vw,28px)}
.reelwrap{margin-top:clamp(22px,2.8vw,36px)}
.navgroup{min-width:0}
.nav-k{margin:0 0 10px;font-size:11.5px;color:var(--muted)}
.ncard{cursor:pointer;transform:translateZ(0);transition:transform 240ms cubic-bezier(.22,.61,.36,1),box-shadow 240ms cubic-bezier(.22,.61,.36,1),border-color 240ms ease-out,background-color 240ms ease-out}
.nc-h{font-size:clamp(21px,1.8vw,25px);font-weight:700;line-height:1.1;letter-spacing:-.03em}
.nc-p{font-size:14px;line-height:1.45}
.nc-arr{width:22px;height:22px;stroke-width:2;color:var(--ink);transition:transform 240ms cubic-bezier(.22,.61,.36,1),color 240ms ease-out}
.ncard:hover,.ncard:focus-visible{border-color:color-mix(in srgb,var(--accent) 55%,var(--line));background:color-mix(in srgb,var(--accent) 3%,var(--surface));box-shadow:0 16px 34px -20px rgba(16,22,34,.38)}
.ncard:hover .nc-arr,.ncard:focus-visible .nc-arr{transform:translate(3px,-3px);color:var(--accent)}
.ncard:focus-visible{outline:2px solid var(--accent);outline-offset:3px}
@media (hover:hover) and (pointer:fine){.ncard:hover{transform:translateY(-3px) scale(1.025)}}
.ncard:focus-visible{transform:translateY(-3px) scale(1.025)}
.ncard:active{transform:scale(.985);background:var(--raised);box-shadow:none;transition-duration:90ms}
:root[data-theme="dark"] .ncard:hover,:root[data-theme="dark"] .ncard:focus-visible{box-shadow:0 18px 38px -18px rgba(0,0,0,.7)}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]) .ncard:hover,:root:not([data-theme="light"]) .ncard:focus-visible{box-shadow:0 18px 38px -18px rgba(0,0,0,.7)}}
@media (prefers-reduced-motion:reduce){.ncard,.ncard:hover,.ncard:focus-visible,.ncard:active{transform:none!important}.ncard:hover .nc-arr,.ncard:focus-visible .nc-arr{transform:none}}
@media (max-width:1100px){.navgroup{max-width:640px}}
@media (max-width:767px){
  .navgroup{width:100%}
  .nav-k{margin-bottom:8px}
  .nc-h{font-size:25px}
  :lang(hy) .nc-h{font-size:21px}
  .ncard{min-height:76px}
}
.hero{padding-top:clamp(28px,3.9vw,56px)}
.reelwrap{margin-top:clamp(20px,2.2vw,30px)}
@media (max-width:767px){.hero{padding-top:28px}.reelwrap{margin-top:22px}}

/* ======================================================================
   V5.3 — mobile typography & rhythm (≤767px). Natural case, one type system.
   ====================================================================== */
@media (max-width:767px){
  :root{--sp-sec:64px;--sp-blk:28px;--sp-el:14px}
  /* header + menu */
  .mark{font:800 18px/1 var(--display);text-transform:none;letter-spacing:-.03em;font-stretch:normal}
  .mnav a{font:600 22px/1.15 var(--display);text-transform:none;letter-spacing:-.02em;font-stretch:normal;padding:15px 0}
  /* display headings: natural case, Inter Tight */
  .hero h1,:lang(ru) .hero h1,:lang(hy) .hero h1,
  .ph h1,:lang(ru) .ph h1,.gp .ghead h1,:lang(ru) .gp .ghead h1,.about-page .about h1,:lang(ru) .about-page .about h1,.cpage h1,:lang(ru) .cpage h1,
  .shead h2,.lf-text h2,.cta-box h2,.st-line,.morecases h2,.process h2,.career h2,.facts h2,
  .gtt,:lang(ru) .gtt,.gn-t,.case h3,.case.feature h3,.case.support h3,:lang(ru) .case h3,:lang(ru) .case.feature h3,:lang(ru) .case.support h3,.ccase h3,:lang(ru) .ccase h3,
  .card .ttl,:lang(ru) .card .ttl,.gworks .card .ttl,.nc-h,.timeline b,.imdb a,.vmeta h2{
    font-family:var(--display);font-stretch:normal;text-transform:none;max-width:none}
  .hero h1{font-size:clamp(38px,11.2vw,48px);font-weight:800;line-height:.98;letter-spacing:-.045em}
  :lang(ru) .hero h1{font-size:clamp(32px,9.4vw,42px);line-height:1}
  :lang(hy) .hero h1{font-size:clamp(26px,7.6vw,36px);line-height:1.1;letter-spacing:-.015em}
  .ph h1,.gp .ghead h1,.about-page .about h1,.cpage h1{font-size:clamp(34px,10vw,44px);font-weight:800;line-height:1;letter-spacing:-.045em}
  :lang(ru) .ph h1,:lang(ru) .gp .ghead h1,:lang(ru) .about-page .about h1,:lang(ru) .cpage h1{font-size:clamp(28px,8.2vw,38px);line-height:1.04}
  :lang(hy) .ph h1,:lang(hy) .gp .ghead h1,:lang(hy) .about-page .about h1,:lang(hy) .cpage h1{font-size:clamp(25px,7.2vw,34px);line-height:1.12;letter-spacing:-.015em}
  .shead h2,.lf-text h2,.cta-box h2,.morecases h2,.process h2{font-size:clamp(28px,8vw,36px);font-weight:700;line-height:1.05;letter-spacing:-.035em}
  :lang(ru) .shead h2,:lang(ru) .lf-text h2,:lang(ru) .cta-box h2{font-size:clamp(25px,7.2vw,32px)}
  :lang(hy) .shead h2,:lang(hy) .lf-text h2,:lang(hy) .cta-box h2,:lang(hy) .morecases h2,:lang(hy) .process h2{font-size:clamp(23px,6.6vw,30px);line-height:1.15;letter-spacing:-.01em}
  .st-line{font-size:clamp(30px,8.8vw,38px);font-weight:700;line-height:1.04;letter-spacing:-.04em}
  .st-b{font-weight:400;margin-top:2px}
  :lang(ru) .st-line{font-size:clamp(26px,7.6vw,34px)}
  :lang(hy) .st-line{font-size:clamp(23px,6.8vw,30px);line-height:1.15}
  .career h2,.facts h2{font-size:24px;font-weight:600;letter-spacing:-.025em;line-height:1.1}
  /* secondary titles */
  .gtt,:lang(ru) .gtt{font-size:clamp(24px,7vw,28px);font-weight:700;line-height:1.08;letter-spacing:-.03em}
  :lang(hy) .gtt{font-size:clamp(21px,6.2vw,25px);line-height:1.15;letter-spacing:-.01em}
  .case h3,.case.support h3,:lang(ru) .case.support h3{font-size:clamp(25px,7.2vw,30px);font-weight:700;line-height:1.06;letter-spacing:-.03em}
  .case.feature h3,:lang(ru) .case.feature h3{font-size:clamp(27px,7.8vw,32px);font-weight:800;line-height:1.04}
  :lang(ru) .case h3,:lang(ru) .case.support h3,:lang(ru) .case.feature h3{font-size:clamp(23px,6.6vw,28px)}
  :lang(hy) .case h3,:lang(hy) .case.feature h3,:lang(hy) .ccase h3{font-size:clamp(21px,6vw,25px);line-height:1.15;letter-spacing:-.01em}
  .ccase h3,:lang(ru) .ccase h3{font-size:clamp(22px,6.4vw,26px);font-weight:700;line-height:1.1;letter-spacing:-.025em}
  .card .ttl,:lang(ru) .card .ttl,.gworks .card .ttl{font-size:clamp(19px,5.4vw,22px);font-weight:600;line-height:1.2;letter-spacing:-.02em;margin-top:16px}
  .nc-h{font-size:22px;font-weight:700;letter-spacing:-.03em;line-height:1.1}
  :lang(hy) .nc-h{font-size:19px}
  .gn-t{font-size:19px;font-weight:700;letter-spacing:-.02em;line-height:1.15}
  .timeline b{font-size:24px;font-weight:700;letter-spacing:-.025em}
  .imdb a{font-size:19px;font-weight:600;letter-spacing:-.015em}
  .vmeta h2{font-size:clamp(21px,6vw,26px);font-weight:700;letter-spacing:-.025em}
  .kpi b{font:800 clamp(54px,16vw,68px)/.95 var(--display);letter-spacing:-.05em;font-stretch:normal}
  .lf-kpis b{font:800 34px/1 var(--display);letter-spacing:-.045em}
  .case .kpi2 b,.case.feature .kpi2 b,.case.support .kpi2 b{font-family:var(--display);font-weight:800;letter-spacing:-.05em;font-stretch:normal;font-size:clamp(46px,13vw,58px)}
  .gstat b{font-family:var(--display);font-weight:800;letter-spacing:-.05em}
  .steps .n{font-family:var(--display)}
  /* readable credits, metadata, body */
  .card .cr{font-size:15.5px;margin-top:8px}
  .card .crk,.crk{font-size:11.5px}
  .card .fmt{font-size:12.5px;margin-top:6px;letter-spacing:.06em}
  .card .ds{font-size:15px;line-height:1.5}
  .grole{font-size:15px}
  .gct{font-size:14px}
  .kpi .l{font-size:16.5px}
  .kpi .c{font-size:15px;line-height:1.55}
  .lede-m{font-size:19px;line-height:1.4}
  .case .sum,.ccase .sum{font-size:16px;line-height:1.55}
  .case .ctx,.ccase .ctx{font-size:14.5px}
  /* rhythm tokens */
  .block{padding-top:var(--sp-sec)}
  .impact{padding-top:48px}
  .statement{margin-top:var(--sp-sec)}
  .cta-mini{padding-top:var(--sp-sec)}
  .shead{margin-bottom:var(--sp-blk);gap:var(--sp-el)}
  .cards.two,#selGrid{gap:40px}
  .morelink{margin-top:32px;padding-top:20px}
  .kpi,.kpi+.kpi{padding:20px 0 22px}
  .gcards{gap:40px}
  .lf-grid{gap:20px}
  /* leadership: scannable collapsed cases */
  .case{padding:28px 0 32px}
  .case.feature{padding:16px 16px 22px}
  .case:not(.open) .cpts,.case:not(.open) .crole{display:none}
  .case .media{margin-bottom:16px}
  .case .kpi2{margin-top:14px;padding:12px 0}
  .case .detail,.ccase .detail{gap:20px}
  .dgrid{gap:18px}
  .dgrid h4,.svcd h4{font-size:13px;letter-spacing:.06em;text-transform:uppercase;color:var(--muted)}
  :lang(hy) .dgrid h4,:lang(hy) .svcd h4{text-transform:none;letter-spacing:0}
  .dgrid p,.ccase .detail p.body,.mrow .detail p{font-size:16px;line-height:1.6;color:var(--ink)}
  .svcd li,.svcd .fm p{font-size:15.5px;line-height:1.55}
  .compact{gap:36px;padding-top:32px}
  /* more from the field */
  .mrow>button{padding:18px 0;min-height:64px}
  .mcap{font-size:12px;letter-spacing:.1em;margin-bottom:6px}
  .mrow .h{font-size:18px;line-height:1.25}
  .mrow .ctx{font-size:14.5px}
  .mrow .detail{padding-bottom:22px}
  /* how I work */
  .process .sub{font-size:16px;line-height:1.55}
  .steps li{padding:0 0 26px 20px;margin-left:4px}
  .steps .n{font-size:28px;font-weight:800;margin-bottom:6px}
  .steps b{font-size:20px;margin-bottom:6px}
  .steps p{font-size:16px;line-height:1.55;color:var(--muted)}
  .quote{font-size:clamp(21px,6vw,25px);line-height:1.3;letter-spacing:-.02em}
  /* hy keeps no tracking on body text but allows it on headings set above */
}
@media (max-width:767px){
  :lang(hy) .hero h1,:lang(hy) .ph h1,:lang(hy) .shead h2,:lang(hy) .gtt,:lang(hy) .case h3{letter-spacing:-.01em!important}
}

/* ===== V5.4 leadership copy ===== */
.ctag{margin-top:10px;font:600 clamp(17px,1.4vw,20px)/1.35 var(--display);letter-spacing:-.015em;color:var(--accent)}
.case .ctx,.ccase .ctx{margin-top:6px}
.case .sum p+p,.ccase .sum p+p{margin-top:12px}
.case .sum,.ccase .sum{margin-top:18px}
.cdl{display:grid;gap:0;border-top:1px solid var(--line)}
.cdr{display:grid;grid-template-columns:minmax(0,200px) minmax(0,1fr);gap:8px 32px;padding:20px 0;border-bottom:1px solid var(--line)}
.cdr h4{font:600 12px/1.4 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);padding-top:3px}
:lang(hy) .cdr h4{text-transform:none;letter-spacing:.02em;font-size:13px}
.cdc{max-width:68ch}
.cdc p{font-size:16px;line-height:1.6;color:var(--ink)}
.cdc p+p{margin-top:10px}
.impl{list-style:none}
.impl li{position:relative;padding:5px 0 5px 22px;font-size:16px;line-height:1.5}
.impl li::before{content:"";position:absolute;left:0;top:15px;width:10px;height:2px;background:var(--accent)}
.reach{font:700 clamp(28px,2.6vw,38px)/1.1 var(--display)!important;letter-spacing:-.035em;color:var(--accent)!important}
.rvsrc{font-size:14.5px!important;color:var(--muted)!important}
.rvnote{font-style:italic;color:var(--muted)!important;font-size:15px!important}
.case .detail{padding-top:20px}
.close-h{margin-top:4px;font-size:clamp(28px,2.8vw,44px);font-weight:700;letter-spacing:-.04em;line-height:1.04}
.qfig .quote{margin-top:22px}
.close-p{margin-top:18px;max-width:58ch;font-size:clamp(17px,1.4vw,20px);line-height:1.5;color:var(--muted)}
.qfig .kicker{margin-bottom:8px}
@media (max-width:767px){
  .cdr{grid-template-columns:minmax(0,1fr);padding:16px 0}
  .ctag{font-size:17px}
  .close-h{font-family:var(--display);font-size:clamp(25px,7.2vw,30px)}
  :lang(hy) .close-h{font-size:22px;line-height:1.15}
  .close-p{font-size:16px}
}

/* ===== V5.4 hiring-manager refinement ===== */
.cscale{list-style:none;display:flex;flex-wrap:wrap;gap:6px 0;margin-top:14px;font:500 14.5px/1.4 var(--body);color:var(--ink)}
.cscale li{display:inline-flex;align-items:center}
.cscale li+li::before{content:"·";margin:0 10px;color:var(--muted)}
.ccase .cnum{display:flex;flex-wrap:wrap;align-items:baseline;gap:4px 12px}
.ccomp{font:700 11.5px/1.4 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--accent)}
:lang(hy) .ccomp{text-transform:none;letter-spacing:.02em;font-size:12.5px}
@media (max-width:767px){
  .cscale{display:grid;gap:4px;font-size:14.5px}
  .cscale li+li::before{content:none}
  .cscale li::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--accent);margin-right:10px;flex:none}
  .ccomp{font-size:12px;letter-spacing:.1em}
  .case figcaption,.ccase figcaption{font-size:14px}
}
.cscale{display:grid;gap:5px}
.cscale li+li::before{content:none}
.cscale li::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--accent);margin-right:10px;flex:none}
.cscale li,.cscale li+li{display:flex;align-items:baseline}
.cscale li::before,.cscale li+li::before{content:"";display:inline-block;width:6px;height:6px;border-radius:50%;background:var(--accent);margin:0 10px 0 0;flex:none;transform:translateY(-2px)}

/* ======================================================================
   V5.5 — restrained motion system
   ====================================================================== */
:root{--ease-out:cubic-bezier(.22,1,.36,1);--t-hover:320ms}
/* film & project cards: image moves inside its frame, nothing around it moves */
.card,.gcard{cursor:pointer}
.card .pic,.gcard .pic{overflow:hidden;isolation:isolate}
.card .pic img,.card .pic video,.gcard .pic>img,.gcard .pic video{transition:transform var(--t-hover) var(--ease-out),filter var(--t-hover) var(--ease-out),opacity .35s}
.card .ttl,.gtt{transition:color var(--t-hover) var(--ease-out)}
.card .play{transition:background var(--t-hover) var(--ease-out),transform var(--t-hover) var(--ease-out)}
.gcard .pic{box-shadow:none!important;transition:none}
.arr svg{width:20px;height:20px;fill:none;stroke:currentColor;stroke-width:1.9;stroke-linecap:round;stroke-linejoin:round;transition:transform var(--t-hover) var(--ease-out)}
.arr{transition:background var(--t-hover) var(--ease-out),color var(--t-hover) var(--ease-out),border-color var(--t-hover) var(--ease-out)}
.gcard:hover .arr,.gcard:focus-visible .arr{transform:none}
@media (hover:hover) and (pointer:fine){
  .card:hover .pic img,.card:hover .pic video,.gcard:hover .pic>img,.gcard:hover .pic video{transform:scale(1.03);filter:contrast(1.04) brightness(1.03)}
  .card:hover .ttl,.gcard:hover .gtt{color:var(--accent)}
  .card:hover .play{background:#fff;transform:scale(1.06)}
  .gcard:hover .arr svg{transform:translate(3px,-3px)}
}
.card:focus-visible .ttl,.gcard:focus-visible .gtt{color:var(--accent)}
.gcard:focus-visible .arr svg{transform:translate(3px,-3px)}
/* touch: clear pressed state, no hover scaling */
.card:active .pic,.gcard:active .pic{opacity:.88;transition:opacity 80ms}
@media (hover:none){.card .pic img,.gcard .pic>img{transform:none!important}}
/* nav links: smooth color/underline */
.nav a,.mnav a,.f2 a,.f3 a,.back,.gn,.inreel{transition:color 200ms ease-out,background 200ms ease-out,text-decoration-color 200ms ease-out}
.nav a.on::after{transition:transform 260ms var(--ease-out)}
/* scroll reveal (added by JS only to below-the-fold elements) */
.rv{opacity:0;transform:translateY(14px);transition:opacity 450ms var(--ease-out),transform 450ms var(--ease-out);transition-delay:var(--rv-d,0ms)}
.rv.rv-kpi{transform:translateY(8px);transition-duration:400ms}
.rv.in{opacity:1;transform:none}
/* accordion chevrons */
.toggle .chev{transition:transform 300ms var(--ease-out)}
.pm::before,.pm::after{transition:transform 300ms var(--ease-out)}
/* marquee: also pause on keyboard focus within */
.marquee:focus-within .mq-row{animation-play-state:paused}
@media (prefers-reduced-motion:reduce){
  .rv,.rv.in{opacity:1!important;transform:none!important;transition:none!important}
  .card .pic img,.card .pic video,.gcard .pic>img,.gcard .pic video,.card .play,.arr svg{transform:none!important}
  .card:hover .pic img,.gcard:hover .pic>img{filter:contrast(1.04) brightness(1.03)}
}
@media print{.rv{opacity:1!important;transform:none!important}}

/* ======================================================================
   V5.6 — About / Contact / CV
   ====================================================================== */
.about2{display:grid;grid-template-columns:minmax(0,640px) minmax(0,360px);gap:clamp(32px,4vw,56px);align-items:start}
.about2 h1{max-width:13ch}
.ab-text .about-text{margin-top:clamp(22px,2.4vw,32px);display:grid;gap:16px;max-width:60ch}
.ab-portrait{margin:0;position:relative;border-radius:var(--r);overflow:hidden;background:var(--raised);aspect-ratio:4/5;max-width:360px;justify-self:start;width:100%}
.ab-portrait img{width:100%;height:100%;object-fit:cover;object-position:50% 30%;display:block}
.avail{margin-top:24px;display:grid;gap:4px;padding:14px 16px;border-left:2px solid var(--accent);background:color-mix(in srgb,var(--accent) 5%,transparent);max-width:60ch}
.avail-k{font:700 11.5px/1.4 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--accent)}
:lang(hy) .avail-k{text-transform:none;letter-spacing:.02em;font-size:12.5px}
.avail span+span{font-size:16px;line-height:1.5;color:var(--ink)}
.avail.on-dark{background:rgba(255,255,255,.06);border-left-color:#9BB2FF;margin-top:20px}
.avail.on-dark .avail-k{color:#9BB2FF}
.avail.on-dark span+span{color:var(--on-dark)}
.ab-cv{margin-top:22px}
.timeline.t4{grid-template-columns:repeat(4,minmax(0,1fr))}
.timeline.t4 .y{white-space:nowrap}
@media (max-width:1100px){.timeline.t4{grid-template-columns:repeat(2,minmax(0,1fr))}.timeline.t4 li:nth-child(3){padding-left:0;border-left:0}}
.core{margin-top:clamp(48px,5vw,72px);padding-top:clamp(32px,3.6vw,48px);border-top:1px solid var(--line)}
.core h2{font-size:clamp(22px,2vw,30px);font-weight:600;letter-spacing:-.025em}
.coregrid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:24px 28px;margin-top:24px}
.cg h3{font:700 12px/1.4 var(--body);letter-spacing:.12em;text-transform:uppercase;color:var(--accent);padding-bottom:10px;border-bottom:1px solid var(--ink);margin-bottom:6px}
:lang(hy) .cg h3{text-transform:none;letter-spacing:.02em;font-size:13px}
.cg ul{list-style:none}
.cg li{padding:8px 0;border-bottom:1px solid var(--line);font-size:15.5px;line-height:1.4}
@media (max-width:1000px){.coregrid{grid-template-columns:repeat(2,minmax(0,1fr))}}
.facts .langs-list{margin-top:18px}
.ab-cta{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:20px 40px;align-items:end;margin-top:clamp(56px,6vw,88px);margin-bottom:clamp(72px,8vw,112px);padding:clamp(28px,3.6vw,48px);border-radius:10px;background:var(--surface);border:1px solid var(--line)}
.ab-cta h2{font-size:clamp(28px,2.6vw,40px);font-weight:700;letter-spacing:-.04em;line-height:1.04}
.avail-s{margin-top:10px;color:var(--muted);max-width:56ch}
.cv-mini{align-self:center;font-size:14.5px;font-weight:600;color:var(--accent);text-decoration:underline;text-underline-offset:4px;text-decoration-color:color-mix(in srgb,var(--accent) 40%,transparent)}
.cv-mini:hover{text-decoration-color:currentColor}
.btn.ghost-dark{border:1px solid rgba(255,255,255,.35);color:var(--on-dark);background:transparent}
.btn.ghost-dark:hover{border-color:var(--on-dark)}
.cpage .actions{display:flex;flex-wrap:wrap;gap:12px}
@media (max-width:900px){.about2{grid-template-columns:minmax(0,1fr)}.ab-portrait{justify-self:start;max-width:300px}.ab-cta{grid-template-columns:minmax(0,1fr)}}
@media (max-width:767px){
  .ab-cv{display:none}
  .ab-portrait{max-width:240px;border-radius:4px}
  .timeline.t4{grid-template-columns:minmax(0,1fr)}
  .timeline.t4 li,.timeline.t4 li+li{padding:18px 0;border-left:0}
  .coregrid{grid-template-columns:minmax(0,1fr);gap:24px}
  .core h2{font-size:24px}
  .ab-cta{padding:22px 18px;border-radius:6px}
  .ab-cta h2{font-size:clamp(25px,7.2vw,30px)}
  .ab-cta .cta-acts,.cpage .actions{display:grid;grid-template-columns:minmax(0,1fr);width:100%}
  .ab-cta .btn,.cpage .actions .btn{min-height:52px}
  .cv-mini{justify-self:center;padding:8px 0}
}
/* V5.6 captions: larger, higher contrast, clear spacing */
.case figcaption,.ccase figcaption,.lf-cap{margin-top:12px;font-size:14.5px;line-height:1.5;color:color-mix(in srgb,var(--ink) 78%,var(--bg))}
.svc-do{display:block}
.svc-do ul{columns:2;column-gap:32px}
@media (max-width:767px){.svc-do ul{columns:1}.case figcaption,.ccase figcaption{font-size:14.5px}}

/* V5.7 — touch targets on contact (coarse pointers only) */
@media (pointer:coarse){.direct a,.direct .mini,.doors .dlink{display:inline-flex;align-items:center;min-height:44px}.doors .dlink{gap:.3em}}

/* ===== V5.8 — Home navigation cards as primary CTA (directly under the headline) ===== */
.h-nav{margin-top:clamp(26px,3vw,40px)}
.h-nav .navgroup{max-width:none;width:100%}
.h-nav .nav-k{margin:0 0 12px}
.h-nav .navcards{grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(12px,1.4vw,20px);max-width:none}
.h-nav .ncard{min-height:clamp(168px,14vw,200px);padding:clamp(22px,2.2vw,32px) clamp(64px,5vw,80px) clamp(22px,2.2vw,30px) clamp(22px,2.2vw,32px);gap:10px;border-radius:12px;border-width:1.5px;align-content:space-between}
.h-nav .nc-k{font-size:12.5px}
.h-nav .nc-h{font-size:clamp(28px,2.9vw,42px);line-height:1.04;letter-spacing:-.035em}
.h-nav .nc-p{font-size:clamp(15px,1.15vw,17px);line-height:1.45}
.h-nav .nc-arr{top:clamp(20px,2vw,28px);right:clamp(20px,2vw,28px);width:clamp(26px,2.2vw,32px);height:clamp(26px,2.2vw,32px);stroke-width:1.9}
@media (hover:hover) and (pointer:fine){.h-nav .ncard:hover{transform:translateY(-4px) scale(1.015)}}
.h-nav .ncard:focus-visible{transform:translateY(-4px) scale(1.015)}
.h-copy .hero-row{grid-template-columns:minmax(0,1fr);margin-top:clamp(22px,2.6vw,34px)}
.h-copy .lede{max-width:62ch}
@media (max-width:1100px){.h-nav .navgroup{max-width:none}}
@media (max-width:767px){
  .h-nav{order:2;margin-top:24px}
  .reelwrap{order:3}.h-copy{order:4}
  .h-nav .navcards{grid-template-columns:minmax(0,1fr);gap:12px}
  .h-nav .ncard{min-height:112px;padding:20px 64px 20px 20px;border-radius:8px;gap:8px}
  .h-nav .nc-h{font:700 28px/1 var(--cine);font-stretch:condensed;text-transform:uppercase;letter-spacing:0}
  :lang(hy) .h-nav .nc-h{text-transform:none;font-size:24px;line-height:1.1}
  .h-nav .nc-p{font-size:15px}
  .h-nav .nc-arr{top:20px;right:20px;width:28px;height:28px}
}
@media (prefers-reduced-motion:reduce){.h-nav .ncard,.h-nav .ncard:hover,.h-nav .ncard:focus-visible{transform:none!important}}